MARC Record from marc_columbia

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001 3369149
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010 $a 2001007175
020 $a0761920064
035 $a(OCoLC)48588988
035 $a(OCoLC)ocm48588988
035 $9AVD3899CU
035 $a(NNC)3369149
035 $a3369149
040 $aDLC$cDLC$dDLC$dNNC$dOrLoB-B
042 $apcc
050 00 $aHM1196$b.P47 2002
082 00 $a303.3/42$221
245 04 $aThe Persuasion handbook :$bdevelopments in theory and practice /$cJames Price Dillard, Michael Pfau [editors].
260 $aThousand Oaks, CA :$bSage Publications,$c[2002], ©2002.
300 $axx, 874 pages :$billustrations ;$c26 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references and indexes.
505 00 $tIntroduction /$rJames Price Dillard and Michael Pfau --$gPt. I.$tBasic Issues.$g1.$tOn Being Persuaded: Some Basic Distinctions /$rGerald R. Miller.$g2.$tOscillation in Beliefs and Decisions /$rEdward L. Fink, Stan A. Kaplowitz and Susan McGreevy Hubbard.$g3.$tAttitude Accessibility and Persuasion: The Quick and the Strong /$rDavid R. Roskos-Ewoldsen, Laura Arpan-Ralstin and James St. Pierre.$g4.$tThe Media Priming Effect: News Media and Considerations Affecting Political Judgments /$rGerald M. Kosicki.$g5.$tThe Negativity Effect in Political Advertising: A Meta-analysis /$rMike Allen and Nancy Burrell --$gPt. II.$tTheories of Persuasion.$g6.$tA Cognitive Dissonance Theory Perspective on Persuasion /$rEddie Harmon-Jones.$g7.$tLanguage Expectancy Theory /$rMichael Burgoon, Vickie Pauls Denning and Laura Roberts.$g8.$tThe Role of Attitude Functions in Persuasion and Social Judgment /$rSharon Shavitt and Michelle R. Nelson.
505 80 $g9.$tThe Elaboration Likelihood Model: Its Impact on Persuasion Theory and Research /$rSteve Booth-Butterfield and Jennifer Welbourne.$g10.$tInvolvement as Goal-Directed Strategic Processing: Extending the Elaboration Likelihood Model /$rMichael D. Slater.$g11.$tThe Heuristic-Systematic Model of Social Information Processing /$rAlexander Todorov, Shelly Chaiken and Marlone D. Henderson.$g12.$tRevisiting the Theory of Psychological Reactance: Communicating Threats to Attitudinal Freedom /$rMichael Burgoon, Eusebio Alvaro, Joseph Grandpre and Michael Voulodakis.$g13.$tNuances in Inoculation: Theory and Applications /$rErin Alison Szabo and Michael Pfau.$g14.$tThe Theory of Reasoned Action /$rJerold L. Hale, Brian J. Householder and Kathryn L. Greene --$gPt. III.$tAffect and Persuasion.$g15.$tDiscrete Emotions and Persuasion /$rRobin L. Nabi.$g16.$tPersuasion and the Structure of Affect /$rJames Price Dillard and Anneloes Meijnders.$g17.$tGuilt as a Mechanism of Persuasion /$rDaniel J. O'Keefe.
505 80 $g18.$tPersuasive Effects of Product Warning Labels /$rMark A. deTurck --$gPt. IV.$tMessage Features.$g19.$tLanguage and Persuasion /$rLawrence A. Hosman.$g20.$tMessage Framing in the Prevention and Early Detection of Illness /$rPeter Salovey, Tamera R. Schneider and Anne Marie Apanovitch.$g21.$tFigurative Language and Persuasion /$rPradeep Sopory and James Price Dillard.$g22.$tEvidence /$rRodney A. Reynolds and J. Lynn Reynolds.$g23.$tNonverbal Influence /$rJudee K. Burgoon, Norah E. Dunbar and Chris Segrin --$gPt. V.$tContexts.$g24.$tPersuading in the Small Group Context /$rFranklin J. Boster and Michael J. Cruz.$g25.$tA Variable-Based Typology and a Review of Advertising-Related Persuasion Research During the 1990s /$rXinshu Zhao.$g26.$tThe Business of Influence: Principles That Lead to Success in Commercial Settings /$rKelton v. L. Rhoads and Robert B. Cialdini.$g27.$tPersuasion in the Legal Setting /$rJohn C. Reinard --$gPt. VI.$tPersuasion Campaigns.
505 80 $g28.$tPolitical Campaign Persuasion and Its Discontents: Perspectives From the Past and Research Prescriptions for the Future /$rRichard M. Perloff.$g29.$tEnlarging the Role of Environment as a Social Influence Construct in Health Campaigns /$rRoxanne Parrott, Nichole Egbert, John Anderton and Enid Sefcovic.$g30.$tOvercoming the Challenges of Environmental Public Information and Action Programs /$rGarrett J. O'Keefe and Robin L. Shepard --$gPt. VII.$tMedia.$g31.$tThe Impact of News and Entertainment Media on Perceptions of Social Reality /$rWilliam P. Eveland, Jr.$g32.$tThe Role of Meaning Construction in the Process of Persuasion for Viewers of Television Images /$rJohn E. Newhagen.$g33.$tThe Embodied Meaning of Media Forms /$rR. Lance Holbert.$g34.$tInteractive Technology and Persuasion /$rB. J. Fogg, Elissa Lee and Jonathan Marshall --$tSummary: Final Thoughts About Persuasion /$rMichael Pfau and James Price Dillard.
650 0 $aPersuasion (Psychology)$xSocial aspects.
650 0 $aPersuasion (Rhetoric)$0http://id.loc.gov/authorities/subjects/sh85100176
700 1 $aDillard, James Price.$0http://id.loc.gov/authorities/names/n86821609
700 1 $aPfau, Michael,$d1945-2009.$0http://id.loc.gov/authorities/names/n85139867
852 00 $boff,psy$hHM1196$i.P47 2002
852 00 $bleh$hHM1196$i.P47 2002