MARC Record from marc_columbia

LEADER: 05491cam a2200829Ii 4500
001 4252486
005 20221111173527.0
006 m o d
007 cr cn|||||||||
008 021028s2002 caua ob 000 0 eng d
035 $a(OCoLC)ocm50875114
035 $a(NNC)4252486
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020 $a0833032267$q(electronic bk.)
020 $a9780833032263$q(electronic bk.)
020 $z0833031104
020 $z9780833031105
027 $aRAND/MR-1480-RC
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037 $a22573/ctt5gzj$bJSTOR
050 4 $aHA29$b.S366 2002eb
072 7 $aREF$x020000$2bisacsh
072 7 $aSCI043000$2bisacsh
082 04 $a001.4/33$221
084 $a70.03$2bcl
084 $aMR 2400$2rvk
049 $aZCUA
100 1 $aSchonlau, Matthias,$d1967-
245 10 $aConducting research surveys via e-mail and the web /$cMatthias Schonlau, Ronald D. Fricker, Jr., Marc N. Elliott.
264 1 $aSanta Monica, CA :$bRand,$c2002.
300 $a1 online resource (xxiv, 118 pages) :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
340 $gpolychrome.$2rdacc$0http://rdaregistry.info/termList/RDAColourContent/1003
347 $adata file$2rda
504 $aIncludes bibliographical references (pages 113-118).
505 0 $aCh. 1: Introduction -- ch. 2: Background on the survey process -- ch. 3: Literature review of web and e-mail surveys -- ch. 4: Choosing among the various types of Internet surveys -- ch. 5: Guidelines for designing and implementing internet surveys -- ch. 6: Internet survey case studies -- ch. 7: Conclusions -- Appendix A. Literature review of response rates -- Appendix B. Summary of evidence in the literature -- Appendix C. How effective is using a convenience sample to supplement a probability sample?
520 $aInternet-based surveys, although still in their infancy, are becoming increasingly popular because they are believed to be faster, better, cheaper and easier to conduct than surveys using traditional methods. This text examines the pros and cons of Internet-based surveys.
588 0 $aPrint version record.
546 $aEnglish.
650 0 $aSocial sciences$xResearch$xMethodology.
650 0 $aSocial sciences$xData processing.
650 0 $aSocial surveys.
650 0 $aSurveys.
650 0 $aElectronic mail systems.
650 0 $aTelephone surveys.
650 0 $aInternet.
650 12 $aElectronic Mail
650 12 $aSurveys and Questionnaires
650 7 $aREFERENCE$xResearch.$2bisacsh
650 7 $aSCIENCE$xResearch & Methodology.$2bisacsh
650 7 $aElectronic mail systems.$2fast$0(OCoLC)fst00907333
650 7 $aInternet.$2fast$0(OCoLC)fst00977184
650 7 $aSocial sciences$xData processing.$2fast$0(OCoLC)fst01122901
650 7 $aSocial sciences$xResearch$xMethodology.$2fast$0(OCoLC)fst01122961
650 7 $aSocial surveys.$2fast$0(OCoLC)fst01123390
650 7 $aSurveys.$2fast$0(OCoLC)fst01139635
650 7 $aTelephone surveys.$2fast$0(OCoLC)fst01146439
650 17 $aSurvey-onderzoek.$2gtt
650 17 $aE-mail.$2gtt
650 17 $aWorld wide web.$2gtt
655 0 $aElectronic books.
655 4 $aElectronic books.
655 7 $aElectronic books.$2lcgft
655 7 $aElectronic books.$2gtlm
700 1 $aFricker, Ronald D.,$cJr.,$d1960-
700 1 $aElliott, Marc N.,$d1966-
776 08 $iPrint version:$aSchonlau, Matthias, 1967-$tConducting research surveys via e-mail and the web.$dSanta Monica, CA : Rand, 2002$z0833031104$w(DLC) 2001048925$w(OCoLC)48435331
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio4252486$zAll EBSCO eBooks
852 8 $blweb$hEBOOKS