MARC Record from marc_columbia

LEADER: 02167pam a22003374a 4500
001 5884936
005 20221121210513.0
008 060908t20062006mauaf b 001 0 eng
010 $a 2006011142
020 $a1578511836
035 $a(OCoLC)OCM67374933
035 $a(NNC)5884936
035 $a5884936
040 $aDLC$cDLC$dBAKER$dC#P$dOrLoB-B
042 $apcc
043 $an-us---
050 00 $aHD9993.C354$bL1828 2006
082 00 $a381/.4579654$222
100 1 $aGorman, Leon A.$0http://id.loc.gov/authorities/names/n82062219
245 10 $aL.L. Bean :$bthe making of an American icon /$cLeon Gorman.
260 $aBoston, Mass. :$bHarvard Business School Press,$c[2006], ©2006.
300 $axv, 304 pages, 16 unnumbered pages of plates :$billustrations (some color) ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. 283-289) and index.
520 1 $a"Written by Leon Gorman, grandson of founder Leon L. Bean, this is the first authoritative, true-to-life account of the iconic retailer and its colorful history and culture. This story candidly reveals Gorman's behind-the-scenes struggles to preserve the identity behind L.L.Bean as he also opens the door to needed change." "Throughout his narrative, Gorman weaves themes that will resonate with managers and general readers alike, including how to: build a powerhouse brand around bedrock beliefs and values; balance growth and tradition; craft and preserve an authentic corporate identity; extract maximum value from major transformation initiatives; create a platform for growth in a time of accelerating change and stiffening competition; and maintain family ownership in today's transient and highly volatile retail arena."--BOOK JACKET.
610 20 $aL.L. Bean, Inc.$0http://id.loc.gov/authorities/names/n81009175
650 0 $aCamping equipment industry$zUnited States.
650 0 $aMail-order business$zUnited States.$0http://id.loc.gov/authorities/subjects/sh2010100308
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/ecip0611/2006011142.html
852 00 $boff,bus$hHD9993.C354$iL1828 2006