| Record ID | marc_columbia/Columbia-extract-20221130-012.mrc:201335397:2016 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-012.mrc:201335397:2016?format=raw |
LEADER: 02016pam a22003734a 4500
001 5939860
005 20221121213028.0
008 060330t20062006ncua b 001 0 eng
010 $a 2006010728
020 $a080783033X (cloth : alk. paper)
020 $a0807856762 (pbk. : alk. paper)
020 $a9780807856765 (pbk. : alk. paper)
024 3 $a9780807830338
024 3 $a9780807856765
035 $a(OCoLC)OCM65407303
035 $a(NNC)5939860
035 $a5939860
040 $aDLC$cDLC$dBAKER$dC#P$dOrLoB-B$dNNC
042 $apcc
043 $an-us---
050 00 $aHC110.C6$bM35 2006
082 00 $a339.4/7097309041$222
100 1 $aMcGovern, Charles.$0http://id.loc.gov/authorities/names/no00001275
245 10 $aSold American :$bconsumption and citizenship, 1890-1945 /$cCharles F. McGovern.
260 $aChapel Hill :$bUniversity of North Carolina Press,$c[2006], ©2006.
300 $axv, 536 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. [465]-521) and index.
505 00 $tIntroduction : inventing consumers : citizenship and culture --$g1.$tAdvertisers and consumers, 1890-1930 --$g2.$tThe nationalization of consumers : the political language of American advertising, 1890-1930 --$g3.$tMaking consumption American : advertisers, consumers, and national identity --$g4.$tSocial science and the pragmatic consumer, 1890-1928 --$g5.$tThe science of purchasing --$g6.$tRedefining consumption at consumers' research --$g7.$tConsumer professionals in the depression --$g8.$tThe American way of life : folklores of capitalism, 1935-1939 --$g9.$tFighting for the American way : consumption and Americanism, 1935-1945 --$tEpilogue : price check.
650 0 $aConsumption (Economics)$xPolitical aspects$zUnited States$xHistory.
650 0 $aConsumer behavior$xPolitical aspects$zUnited States$xHistory.
852 00 $bglx$hHC110.C6$iM35 2006
852 00 $bbar$hHC110.C6$iM35 2006