| Record ID | marc_columbia/Columbia-extract-20221130-013.mrc:114260723:1769 |
| Source | marc_columbia |
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LEADER: 01769cam a2200337Ma 4500
001 6136855
005 20221122000744.0
008 070330t20062006sz a 000 0 eng d
020 $a390819640X
020 $a9783908196402
035 $a(NNC)6136855
035 $a(OCoLC)ocm84639936
035 $a6136855
040 $aCMalG$cJPG$dOHX$dNGA
050 4 $aHD69.B7$bA78 2006
245 00 $aArt & branding :$bprinciples, interaction, perspectives /$cedited by Hans-Jörg Heusser and Kornelia Imesch.
246 3 $aArt and branding :$bprinciples, interaction, perspectives
260 $aZurich :$bSwiss Institute for Art Research,$c[2006], ©2006.
300 $a232 pages :$billustrations ;$c23 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
490 1 $aOutlines ;$vv. 3
500 $a"This book was inspired by a symposium ... "art & branding" conducted by the Swiss Institute for Art Research ... in collaboration with the German art historian and corporate consultant Wolfgang Ulrich in the summer of 2004 ... publishing the book in English allows the subject to be appropriately expanded ..."--P. 9-10.
650 0 $aBranding (Marketing)$0http://id.loc.gov/authorities/subjects/sh2007006470
650 0 $aArt and industry.$0http://id.loc.gov/authorities/subjects/sh85007961
700 1 $aHeusser, Hans-Jörg.$0http://id.loc.gov/authorities/names/n82022090
700 1 $aImesch, Kornelia.$0http://id.loc.gov/authorities/names/nr92018097
700 1 $aUllrich, Wolfgang,$d1967-$0http://id.loc.gov/authorities/names/n98095450
710 2 $aSchweizerisches Institut für Kunstwissenschaft.$0http://id.loc.gov/authorities/names/n50054735
830 0 $aOutlines (Zürich, Switzerland) ;$vv. 3.
852 00 $boff,fax$hHD69.B7$iA78 2006g