MARC Record from marc_columbia

LEADER: 03906pam a22003854a 4500
001 6276471
005 20221122014507.0
008 060828t20072007mauab b 001 0 eng
010 $a 2006027128
020 $a190483809X
020 $a9781904838098
024 3 $a9781904838098
035 $a(OCoLC)OCM71210146
035 $a(OCoLC)71210146
035 $a(NNC)6276471
035 $a6276471
040 $aDLC$cDLC$dBAKER$dC#P$dOrLoB-B
050 00 $aHF1379$b.G778 2007
082 00 $a658/.049$222
100 1 $aGundling, Ernest.$0http://id.loc.gov/authorities/names/no00019946
245 10 $aGlobal diversity :$bwinning customers and engaging employees within world markets /$cErnest Gundling and Anita Zanchettin with Aperian Global.
260 $aBoston :$bNicholas Brealey International,$c[2007], ©2007.
300 $axv, 328 pages :$billustrations, maps ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. 313-314) and index.
505 00 $gChapter 1.$tIntroduction -- $tGlobal Diversity and Local Knowledge -- $tCultural Diversity: Key Variables -- $tThe Intercultural Field and Global Diversity -- $tThe Diversity Field in the United States -- $tThree Phases of U.S. Diversity -- $tOther Approaches to Domestic Diversity -- $tGlobal Diversity: Going from Questions to Answers -- $gChapter 2.$tDiversity in China -- $tRegional Origin -- $tSocioeconomic Status -- $tLanguage: Linguistic Diversity and Its Consequences -- $tEducational Background -- $tAge: China's Generation Gap -- $tSummary Recommendations -- $gChapter 3.$tDiversity in Egypt -- $tKey Locations -- $tHistorical and Economic Context -- $tFamily Background -- $tSocioeconomic Status -- $tJob Function -- $tGender -- $tSummary Recommendations -- $gChapter 4.$tDiversity in India -- $tDiversity in Language -- $tRegional Origin -- $tNorth-South Comparisons -- $tReligious Diversity -- $tSocioeconomic Status -- $tGender Issues in India -- $tSummary Recommendations -- $gChapter 5.$tDiversity in Japan -- $tAge and Diversity -- $tRegional Origin -- $tOrganizational Affiliation -- $tSummary Recommendations -- $gChapter 6.$tDiversity in Mexico -- $tSocioeconomic Status -- $tRace and Ethnicity -- $tGender -- $tSummary Recommendations -- $gChapter 7.$tDiversity in Russia -- $tA History of Foreign Influences -- $tEthnicity -- $tRegional Origin -- $tSocioeconomic Status -- $tAge: The Russian Generation Gap -- $tSummary Recommendations -- $gChapter 8.$tDiversity in the United Kingdom -- $tHistorical Context -- $tEthnicity and Race -- $tRegional Origin -- $tSocioeconomic Status -- $tEducational Background -- $tLanguage and Communication -- $tSummary Recommendations -- $gChapter 9.$tDiversity in the United States -- $tRegional Origin and Immigration -- $tRace and Ethnicity -- $tGender -- $tReligion and Values -- $tSummary Recommendations -- $gChapter 10.$tConclusion: Moving from Knowledge to Action -- $tAn Approach to Global Diversity: Six Steps -- $tFrom Strategy to Results -- $gAppendix A.$tApproaches to Diversity in Canada, South Africa, and Sweden -- $gAppendix B.$tQuestions for Starting Global Diversity Initiatives -- $gAppendix C.$tExamples of Effective Global Diversity Goals.
650 0 $aInternational trade$vCross-cultural studies.
650 0 $aInternational business enterprises$vCross-cultural studies.$0http://id.loc.gov/authorities/subjects/sh2009127428
650 0 $aInternational economic relations$vCross-cultural studies.
650 0 $aCross-cultural studies.$0http://id.loc.gov/authorities/subjects/sh85034273
700 1 $aZanchettin, Anita.$0http://id.loc.gov/authorities/names/n2006065610
710 2 $aAperian Global (Firm)$0http://id.loc.gov/authorities/names/n2006065625
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/toc/ecip0619/2006027128.html
852 00 $boff,bus$hHF1379$i.G778 2007