| Record ID | marc_columbia/Columbia-extract-20221130-013.mrc:362573769:2889 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-013.mrc:362573769:2889?format=raw |
LEADER: 02889cam a2200373Ia 4500
001 6499032
005 20221122035850.0
008 070630t20082008nyu b 001 0 eng d
019 $a156816551
020 $a9780061353239
020 $a006135323X
035 $a(OCoLC)182521026
035 $a(OCoLC)ocn182521026
035 $a(NNC)6499032
035 $a6499032
040 $aZAB$cZAB$dBTCTA$dBAKER$dYDXCP$dSNM$dNTD$dLMR$dOrLoB-B
050 4 $aHB74.P8$bA75 2008
050 14 $aBF448$b.A75 2008
082 04 $a153.8/3$222
100 1 $aAriely, Dan.$0http://id.loc.gov/authorities/names/no97019070
245 10 $aPredictably irrational :$bthe hidden forces that shape our decisions /$cDan Ariely.
250 $a1st ed.
260 $aNew York :$bHarper,$c[2008], ©2008.
300 $axxii, 280 pages ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references, appendix, and index.
505 00 $tIntroduction: How an Injury Led Me to Irrationality and to the Research Described Here --$gChapter 1.$tThe Truth about Relativity: Why Everything Is Relative-Even When It Shouldn't Be --$gChapter 2.$tThe Fallacy of Supply and Demand: Why the Price of Pearls-and Everything Else-Is Up in the Air --$gChapter 3.$tThe Cost of Zero Cost: Why We Often Pay Too Much When We Pay Nothing --$gChapter 4.$tThe Cost of Social Norms: Why We Are Happy to Do Things, but Not When We Are Paid to Do Them --$gChapter 5.$tThe Influence of Arousal: Why Hot Is Much Hotter Than We Realize --$gChapter 6.$tThe Problem of Procrastination and Self-Control: Why We Can't Make Ourselves Do What We Want to Do --$gChapter 7.$tThe High Price of Ownership: Why We Overvalue What We Have --$gChapter 8.$tKeeping Doors Open: Why Options Distract Us from Our Main Objective --$gChapter 9.$tThe Effect of Expectations: Why the Mind Gets What It Expects --$gChapter 10.$tThe Power of Price: Why a 50-Cent Aspirin Can Do What a Penny Aspirin Can't --$gChapter 11.$tThe Context of Our Character, Part I: Why We Are Dishonest, and What We Can Do about It --$gChapter 12.$tThe Context of Our Character, Part II: Why Dealing with Cash Makes Us More Honest --$gChapter 13.$tBeer and Free Lunches: What Is Behavioral Economics, and Where Are the Free Lunches?
520 $aAn evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.
650 0 $aDecision making.$0http://id.loc.gov/authorities/subjects/sh85036199
650 0 $aEconomics$xPsychological aspects.$0http://id.loc.gov/authorities/subjects/sh85040859
650 0 $aConsumer behavior.$0http://id.loc.gov/authorities/subjects/sh87006429
852 00 $bmil$hBF448$i.A75 2008g
852 00 $boff,bus$hBF448$i.A75 2008g