MARC Record from marc_columbia

LEADER: 01995cam a2200325Ia 4500
001 6539466
005 20221122040412.0
008 080328s2006 sz a b 000 0 eng d
020 $a9783905701883 (pbk.) :$c$19.00
020 $a390570188X
035 $a(OCoLC)ocn144223146
035 $a(NNC)6539466
035 $a6539466
040 $aBTCTA$cBTCTA$dYDXCP$dEYE$dBAKER$dDWP$dOHX
090 $aHF5415.127$b.E86 2006
092 $a700.922$bE84
245 00 $aEthnic marketing.
260 $aZurich :$bJRP/Ringier,$c[2006]
300 $a105 pages :$billustrations (some color) ;$c20 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
500 $a"This publication refers to an exhibition project curated by Tirdad Zolghadar started in Geneva 2004 and is 2006 brought to Tehran"--jrp-ringier.com
504 $aIncludes bibliographical references.
505 00 $tGeneral views, Geneva --$tEthnic marketing :$tan introduction /$rby Tirdad Zolghadr --$tHow culture sells :$texamples from a national and international marketing perspective /$rby Michaela Kehrer --$tPax Anglo-Americana :$ta plea for a cosmopolitan history of contemporary art /$rby Charlotte Bydler --$tAll artworks --$tActually I don't really think of myself as the Colin Powell of the art world :$ta discussion /$rwith Akram Zaatari, Hassan Khan and Tirdad Zolghadr --$tEthnic marketing in eight easy steps :$ta short guide on how to turn your barriers into sales opportunities --$tBiographies --$tGeneral views, Tehran --$tImpressum & credits.
650 0 $aArts, Modern$y21st century.$0http://id.loc.gov/authorities/subjects/sh2001009834
650 0 $aPerformance art.$0http://id.loc.gov/authorities/subjects/sh85099809
650 0 $aMarket segmentation.$0http://id.loc.gov/authorities/subjects/sh85081327
650 0 $aMinority consumers.$0http://id.loc.gov/authorities/subjects/sh85085818
700 1 $aZolghadr, Tirdad.$0http://id.loc.gov/authorities/names/no2006131722
852 80 $bfax$hN7420$iEt57