| Record ID | marc_columbia/Columbia-extract-20221130-014.mrc:63802005:1356 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-014.mrc:63802005:1356?format=raw |
LEADER: 01356cam a2200337 a 4500
001 6770964
005 20221122051859.0
008 060619s2005 enka b 001 0 eng c
020 $a0954432738
020 $a9780954432737
024 $a99820941285
035 $a(OCoLC)ocm70139816\
035 $a(OCoLC)70139816
035 $a(NNC)6770964
035 $a6770964
040 $aEQO$cEQO$dUKM$dYDXCP$dWAU
042 $apcc
050 4 $aHF5415.123$b.A297 2005
082 04 $a658.8342$222
100 1 $aAhonen, Tomi T.$0http://id.loc.gov/authorities/names/nb2001002800
245 10 $aCommunities dominate brands :$bbusiness and marketing challenges for the 21st century /$cby Tomi T. Ahonen and Alan Moore.
260 $aLondon :$bFuturetext,$c2005.
300 $axxii, 274 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. 255-262) and index.
650 0 $aCommunication in marketing.$0http://id.loc.gov/authorities/subjects/sh85029077
650 0 $aMarketing$xTechnological innovations.$0http://id.loc.gov/authorities/subjects/sh2010100309
650 0 $aInternet marketing.$0http://id.loc.gov/authorities/subjects/sh95005028
700 1 $aMoore, Alan.$0http://id.loc.gov/authorities/names/n85247599
852 00 $boff,bus$hHF5415.123$i.A297 2005g