Record ID | marc_columbia/Columbia-extract-20221130-015.mrc:26218571:1918 |
Source | marc_columbia |
Download Link | /show-records/marc_columbia/Columbia-extract-20221130-015.mrc:26218571:1918?format=raw |
LEADER: 01918cam a22003854a 4500
001 7089404
005 20221130205150.0
008 080331s2009 enka b 001 0 eng
010 $a 2008014022
019 $a166379326$a166383768
020 $a9780415448147 (hardback)
020 $a041544814X (hardback)
020 $a9780415448154 (pbk.)
020 $a0415448158 (pbk.)
024 $a99932932158
035 $a(OCoLC)ocn220098727
035 $a(OCoLC)220098727$z(OCoLC)166379326$z(OCoLC)166383768
035 $a(NNC)7089404
035 $a7089404
040 $aDLC$cDLC$dYDX$dBAKER$dYDXCP$dBTCTA$dOCLNG$dBWK
050 00 $aHM1221$b.G56 2009
082 00 $a659.209$222
245 00 $aGlobal public relations :$bspanning borders, spanning cultures /$cedited by Alan R. Freitag and Ashli Quesinberry Stokes.
260 $aMilton Park, Abingdon, Oxon :$bNew York, NY :$bRoutledge,$c2009.
300 $axviii, 310 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references and index.
505 0 $aCommon ground -- Evolution of the profession -- Theories and methods -- Comparative cultural metrics -- Cultural comparisons -- State of the profession -- South and Southeast Asia -- China, Japan, and South Korea -- The Middle East -- Sub-Saharan Africa -- Latin America -- Central and Eastern Europe -- Western Europe and legacy countries -- Emerging global trends.
650 0 $aPublic relations$vCross-cultural studies.
650 0 $aIntercultural communication.$0http://id.loc.gov/authorities/subjects/sh85067222
650 0 $aCulture and globalization.$0http://id.loc.gov/authorities/subjects/sh2004010901
700 1 $aFreitag, Alan.$0http://id.loc.gov/authorities/names/n2008023278
700 1 $aStokes, Ashli Quesinberry.$0http://id.loc.gov/authorities/names/n2008023279
852 00 $bleh$hHM1221$i.G56 2009