| Record ID | marc_columbia/Columbia-extract-20221130-016.mrc:13692767:2674 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-016.mrc:13692767:2674?format=raw |
LEADER: 02674cam a22003974a 4500
001 7550537
005 20221201010907.0
008 090611s2009 nyua b 001 0 eng
010 $a 2009021748
020 $a0230615600
020 $a9780230615601
024 $a40017354971
035 $a(OCoLC)369141623
035 $a(OCoLC)ocn369141623
035 $a(NNC)7550537
035 $a7550537
040 $aDLC$cDLC$dYDX$dOrLoB-B
043 $an-us---
050 00 $aHF5823$b.T37 2009
082 00 $a659.1$222
245 00 $aTestimonial advertising in the American marketplace :$bemulation, identity, community /$cedited by Marlis Schweitzer and Marina Moskowitz.
250 $a1st ed.
260 $aNew York :$bPalgrave Macmillan,$c2009.
300 $aviii, 240 pages :$billustrations ;$c22 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references and index.
505 00 $t"The Spirit of Emulation" /$rMarina Moskowitz and Marlis Schweitzer -- $g1.$tTestimonials in Silk: Juba and the Legitimization of American Blackface Minstrelsy in Britain /$rStephen Johnson -- $g2.$tThe Testifying Subject: Reliability in Marketing, Science, and Law at the End of the Age of Barnum /$rMichael Pettit -- $g3.$t"After a Season of War": Sharing Horticultural Success in the Reconstruction-Era Landscape /$rMarina Moskowitz -- $g4.$t"The Ten Year Club": Artificial Limbs and Testimonials at the Turn of the Twentieth Century /$rEdward Slavishak -- $g5.$t"The Mad Search for Beauty": Actresses, Cosmetics, and the Middle-Class Market /$rMarlis Schweitzer -- $g6.$t"I am Kay and I Prefer Modern": Bridal Testimonials and the Rise of Consumer Rites, 1920s-1950s /$rVicki Howard -- $g7.$t"Dear Friend": Charles Atlas, American Masculinity, and the Bodybuilding Testimonial, 1894-1944 /$rDominique Padurano -- $g8.$t"For Us, By Us": Hip-Hop Fashion, Commodity Blackness and the Culture of Emulation /$rMary Rizzo.
650 0 $aAdvertising$zUnited States$xHistory.$0http://id.loc.gov/authorities/subjects/sh2009113808
650 0 $aAdvertising$zUnited States$xPsychological aspects.
700 1 $aSchweitzer, Marlis.$0http://id.loc.gov/authorities/names/n2008072820
700 1 $aMoskowitz, Marina,$d1968-$0http://id.loc.gov/authorities/names/n2004036204
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0913/2009021748-b.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0913/2009021748-d.html
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/enhancements/fy0913/2009021748-t.html
852 00 $boff,bus$hHF5823$i.T37 2009