MARC Record from marc_columbia

LEADER: 03892cam a22004574a 4500
001 8461247
005 20221201063339.0
008 101130t20112011njuaf 000 0aeng
010 $a 2010049426
016 7 $a015634503$2Uk
020 $a9780470937877 (hardback)
020 $a0470937874 (hardback)
020 $a9781118038666 (ebk)
020 $a1118038665 (ebk)
020 $a9781118038680 (ebk)
020 $a1118038681 (ebk)
035 $a(OCoLC)ocn689004145
035 $a(OCoLC)689004145
035 $a(NNC)8461247
035 $a8461247
040 $aDLC$cDLC$dYDX$dCDX$dYDXCP$dBWX$dDAC$dSTF$dUKMGB$dBDX
042 $apcc
043 $an-us---
050 00 $aML424.T39$bA3 2011
082 00 $a787.87/19092$aB$222
084 $aBUS025000$2bisacsh
100 1 $aTaylor, Bob,$d1955-$0http://id.loc.gov/authorities/names/no2005056937
245 10 $aGuitar lessons :$ba life's journey turning passion into business /$cBob Taylor.
260 $aHoboken, N.J. :$bWiley,$c[2011], ©2011.
300 $axviii, 230 pages, 16 unnumbered pages of plates :$billustrations (some color) ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
520 $a"The inside story of the founding and growth of Taylor Guitars, one of the world's most successful guitar manufacturers Bob Taylor mixes the details of his experience as a tradesman and cofounder of Taylor Guitars, a world-famous acoustic and electric guitar manufacturer, with philosophical life lessons that have practical application for building a business. From the "a-ha" moment in junior high school that inspired his very first guitar, Taylor has been living the American dream, crafting quality products with his own hands and building a successful, sustainable business. In Guitar Lessons, he shares the values that he lives by and that have provided the foundation for the company's success. Be inspired by a story of guts and gumption, an unwavering commitment to quality, and the hard lessons that made Taylor Guitars the company it is today"--$cProvided by publisher.
505 0 $aIntroduction: Rust never sleeps -- Life's little lessons -- My very first guitar -- Inspiration -- The American dream -- On our own -- Early successes and early failures -- Sweat equity -- Figuring it out, one guitar at a time -- Finding our place -- Gaining traction -- On the move -- Making our case -- We're all in this together -- Embracing technology -- Building our brand -- Innovation -- Artists and celebrities -- In 10 years we'll be glad we did -- The third owner.
520 $a"The inside story of the founding and growth of Taylor Guitars, one of the world's most successful guitar manufacturers Bob Taylor mixes the details of his experience as a tradesman and cofounder of Taylor Guitars, a world-famous acoustic and electric guitar manufacturer, with philosophical life lessons that have practical application for building a business. From the "a-ha" moment in junior high school that inspired his very first guitar, Taylor has been living the American dream, crafting quality products with his own hands and building a successful, sustainable business. In Guitar Lessons, he shares the values that he lives by and that have provided the foundation for the company's success. Be inspired by a story of guts and gumption, an unwavering commitment to quality, and the hard lessons that made Taylor Guitars the company it is today"--$cProvided by publisher.
600 10 $aTaylor, Bob,$d1955-$0http://id.loc.gov/authorities/names/no2005056937
650 0 $aGuitar makers$zUnited States$vBiography.
610 20 $aTaylor Guitars (Firm)$0http://id.loc.gov/authorities/names/no2005056918
650 7 $aBUSINESS & ECONOMICS / Entrepreneurship.$2bisacsh
856 42 $3Cover image$uhttp://catalogimages.wiley.com/images/db/jimages/9780470937877.jpg
852 00 $boff,mus$hML424.T39$iA3 2011