MARC Record from marc_columbia

LEADER: 02244cam a2200373 a 4500
001 9524040
005 20120823162917.0
008 111121s2012 nyu b 001 0 eng
010 $a 2011047899
020 $a9780230379961 (hardback)
020 $a0230379966 (hardback)
024 $a40020940420
035 $a(OCoLC)764357711
035 $a(OCoLC)ocn764357711
035 $a(NNC)9524040
040 $aDLC$beng$cDLC$dYDX$dBTCTA$dYDXCP
042 $apcc
050 00 $aHF6146.T42$bD44 2012
082 00 $a384.55/32$223
084 $aPER010030$aSOC022000$aPER010020$2bisacsh
100 1 $aDeery, June.
245 10 $aConsuming reality :$bthe commercialization of factual entertainment /$cJune Deery.
250 $a1st ed.
260 $aNew York :$bPalgrave Macmillan,$c2012.
300 $avii, 225 p. ;$c23 cm.
520 $a"Consuming Reality examines TV's response to the increasing pressure to brand content in a post-advertising era. Its comprehensive analysis of the commercial practices found in popular reality programming reveals links to larger trends such as the sentimental dissemination of capitalist and nationalist ideologies, the professionalization of social relationships (including conceptions of self), and the mainstreaming of PR techniques in everyday life. Topics include: reality formats as pseudo-events, participation/interactivity, product placement, donorship, TV-web branding, caring capitalism, commercial nationalism, mediation as consumption, consumption as mediation, making over homes/bodies as properties, consumer identity and pathology, gendered consumption, religion, Disney, and the American Dream"--Provided by publisher.
504 $aIncludes bibliographical references and index.
505 0 $aIntroduction -- Commercial participation: post-advertising -- Public relations -- Nation building -- Caring capitalism -- Retail TV -- Mixed blessings -- The body project.
650 0 $aTelevision advertising.
650 0 $aReality television programs.
650 7 $aPERFORMING ARTS / Television / History & Criticism.$2bisacsh
650 7 $aSOCIAL SCIENCE / Popular Culture.$2bisacsh
650 7 $aPERFORMING ARTS / Television / Guides & Reviews.$2bisacsh
852 00 $boff,bus$hHF6146.T42$iD44 2012