MARC Record from marc_columbia

LEADER: 03108cam a2200481 i 4500
001 10300843
005 20130722153135.0
008 130415s2011 mdua b f000 0 eng c
020 $a9780160901799
020 $a0160901790
035 $a(OCoLC)ocn839308738
035 $a(OCoLC)839308738
035 $a(NNC)10300843
040 $aMTG$beng$erda$cMTG$dMTG
050 4 $aRA423.2
060 4 $aWA 590
082 04 $a362.1$223
086 0 $aHE 20.4008:C 73/3
245 00 $aCommunicating risks and benefits :$ban evidence-based user's guide /$cBaruch Fischhoff, Noel T. Brewer, & Julie S. Downs, editors.
264 1 $aSilver Spring, MD :$bU.S. Dept. of Health and Human Services, Food and Drug Administration,$c2011.
300 $a234 pages :$billustrations (some color) ;$c23 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $a"August 2011."
520 $a"Effective risk communication is essential to the well-being of any organization and those people who depend on it. Ineffective communication can cost lives, money, and reputations. Communicating Risks and Benefits: An Evidence-Based User's Guide provides the scientific foundations for effective communication."-- cover.
504 $aIncludes bibliographical references.
505 0 $aIntroduction to evidence-based communication -- Introduction / Baruch Fischhoff, Noel T. Brewer, and Julie S. Downs -- Goals / Noel Brewer -- Evaluation / Julie Downs -- Duty to inform / Baruch Fischhoff -- Language / Musa Mayer -- Definitions / Baruch Fischhoff -- Quantitative information / Angie Fagerlin, Ellen Peters -- Qualitative information / Julie Downs, Baruch Fischhoff -- Health literacy / Michael Wolf -- Affect and emotion / Ellen Peters -- Information and persuasion / Mary Brown, Christine Bruhn -- Across the life span / Valerie Reyna -- Health care professionals / Betsy Sleath, Michael Goldstein -- Readability, comprehension, and usability / Linda Neuhauser, Kala Paul -- Warnings and disclosures / J. Craig Andrews -- Human factors / Gavin Huntley-Fenner -- Shared decision making / Nananda Col -- News coverage / Gary Schwitzer -- Inside the organization / Caron Chess -- Practitioner perspectives / Lee Zwanziger -- An agency perspective / Nancy Ostrove -- Strategic planning / Baruch Fischhoff, Noel T. Brewer, and Julie S. Downs.
530 $aAlso available online.
650 0 $aHealth risk communication.
650 0 $aEvidence-based medicine.
650 12 $aRisk Assessment.
650 22 $aCommunication.
650 22 $aEvidence-Based Medicine.
650 22 $aHealth Literacy.
700 1 $aFischhoff, Baruch,$d1946-,$eeditor.
700 1 $aBrewer, Noel T.,$eeditor.
700 1 $aDowns, Julie Suzanne,$d1967-,$eeditor.
710 1 $aUnited States.$bFood and Drug Administration.
776 08 $iOnline version:$tCommunicating risks and benefits$w(OCoLC)747104726
856 42 $3FDA$uhttp://www.fda.gov/AboutFDA/ReportsManualsForms/Reports/ucm268078.htm
856 41 $uhttp://purl.fdlp.gov/GPO/gpo34909
852 00 $bleh$hRA423.2$i.C66 2011g