MARC Record from marc_columbia

LEADER: 02728cam a2200373Ii 4500
001 11897015
005 20160623140145.0
008 160427s2016 nyua 001 0 eng d
019 $a915120414$a942604661
020 $a9780847848348$q(paperback)
020 $a0847848345$q(paperback)
035 $a(OCoLC)ocn934617112
035 $a(OCoLC)934617112$z(OCoLC)915120414$z(OCoLC)942604661
035 $a(NNC)11897015
040 $aERASA$beng$cERASA$dOCLCQ$dYDXCP$dBTCTA$dBDX$dOCLCQ$dNYP$dBKL$dNNC
050 4 $aNC999.2$b.A45 2016
082 04 $a745.4
100 1 $aAhlberg, Peter,$eauthor.
245 10 $aPlease make this look nice :$bthe graphic design process /$cPeter Ahlberg.
264 1 $aNew York :$bSkira Rizzoli Publications,$c2016.
300 $a272 pages :$billustrations (some color) ;$c26 cm
336 $atext$btxt$2rdacontent
336 $astill image$bsti$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aIncludes index.
500 $aAccompanies an exhibition at The Drawing Center, New York, USA (02.03-30.03.2016).
520 $aPlease Make This Look Nice is a behind-the-scenes look at the graphic design process of more than fifty graphic designers, typographers, and studios from around the world. Hundreds of never-before-seen images mined from their archives are woven together with first-hand observations, resulting in a rich and diverse perspective on the nature of making. A must-have for students, devotees, and practicing designers, it expands the most basic understanding of graphic design--how it gets made and its effect on the modern world. Celebrated graphic design contributors including Maira Kalman, Milton Glaser, Michael Bierut, Experimental Jetset, Carin Goldberg, Ivan Chermayeff and Tom Geismar, Paul Sahre, and Stefan Sagmeister, as well as emerging design stars, share their far-ranging insights and personal means of finding inspiration. Kalman advises on the importance of journals and walking; Sagmeister meditates on his desire to find, define, and create beauty in a world defined by efficiency; Bierut speaks to the existence of many possible solutions to a single design problem as well as how his own process developed in response to his mentor Massimo Vignelli; and Ed Fella encourages designers to experiment, innovate, and discover a personal methodology unique to their own criteria, interests, and values. Please Make This Look Nice is sure to appeal to type and graphic design professionals, students, and design fans alike.
650 0 $aDesign.
650 0 $aGraphic design (Typography)
650 0 $aGraphic arts.
650 0 $aCommercial art.
650 0 $aDesigners.
852 00 $bfaxlc$hNC999.2$i.A45 2016g