MARC Record from marc_columbia

LEADER: 04384cam a2200433 i 4500
001 12427575
005 20170419145459.0
008 160928s2017 nyu b 001 0 eng
010 $a 2016044875
020 $a9780195372779 (paperback)
020 $a0195372778 (paperback)
035 $a(OCoLC)ocn947145314
035 $a(OCoLC)947145314
035 $a(NNC)12427575
040 $aDLC$beng$erda$cDLC$dYDXCP$dBDX$dOCLCO$dOCLCF$dERASA$dQGJ
042 $apcc
050 00 $aK1401$b.V33 2017
082 00 $a346.04/8$223
084 $aLAW050010$2bisacsh
100 1 $aVaidhyanathan, Siva,$eauthor.
245 10 $aIntellectual property :$ba very short introduction /$cSiva Vaidhyanathan.
263 $a1701
264 1 $aNew York :$bOxford University Press,$c2017.
300 $axxi, 121 pages : illustrations ; 18 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aVery short introductions
504 $aIncludes bibliographical references and index.
520 $a" We all create intellectual property. We all use intellectual property. Intellectual property is the most pervasive yet least understood way we regulate expression. Despite its importance to so many aspects of the global economy and daily life, intellectual property policy remains a confusing and arcane subject. This engaging book clarifies both the basic terms and the major conflicts surrounding these fascinating areas of law, offering a layman's introduction to copyright, patents, trademarks, and other forms of knowledge falling under the purview of intellectual property rights. Using vivid examples, noted media expert Siva Vaidhyanathan illustrates the powers and limits of intellectual property, distilling with grace and wit the complex tangle of laws, policies, and values governing the dissemination of ideas, expressions, inventions, creativity, and data collection in the modern world. Vaidhyanathan explains that intellectual property exists as it does because powerful interests want it to exist. The strongest economies in the world have a keen interest in embedding rigid methods of control and enforcement over emerging economies to preserve the huge economic interests linked to their copyright industries-film, music, software, and publishing. For this reason, the fight over the global standardization of intellectual property has become one of the most important sites of tension in North-South global relations. Through compelling case studies, including those of Starbucks, Coca-Cola, Sony, Amazon, and Google Books, Vaidhyanathan shows that the modern intellectual property systems reflect three centuries of changes in politics, economics, technologies, and social values. Although it emerged from a desire to foster creativity while simultaneously protecting it, intellectual property today has fundamentally shifted to a political dimension. "--$cProvided by publisher.
520 $a"This Very Short Introduction surveys the key issues and controversies surrounding global intellectual property law and policy, considering the effects global standardization is having on both developed and developing nations and the relationships among them. Noted cultural historian and media scholar Siva Vaidhyanathan helps clarify both the basic terms and the major conflicts surrounding the fascinating and controversial idea of intellectual property"--$cProvided by publisher.
505 8 $aMachine generated contents note: -- Preface -- Chapter 1: How to Read Starbucks; or Why Intellectual Property Matters More Than You Think -- Chapter 2: Copyright, Commerce, and Culture -- Chapter 3: Patents and their Discontents -- Chapter 4: Trademarks and the Politics of Branding -- Chapter 5: Other Rights: Domain Names, Publicity, Trade Secrets, Data, and Designs -- Conclusion: The Politics of Resistance and the Access to Knowledge Movement -- Acknowledgements -- Useful Web Sites -- References -- Bibliography -- Index.
650 0 $aIntellectual property (International law)
650 0 $aCopyright, International.
650 7 $aLAW / Intellectual Property / Copyright.$2bisacsh
650 7 $aCopyright, International.$2fast$0(OCoLC)fst00878799
650 7 $aIntellectual property (International law)$2fast$0(OCoLC)fst00975795
830 0 $aVery short introductions.
852 00 $bleh$hK1401$i.V33 2017