Record ID | marc_columbia/Columbia-extract-20221130-025.mrc:81960806:1857 |
Source | marc_columbia |
Download Link | /show-records/marc_columbia/Columbia-extract-20221130-025.mrc:81960806:1857?format=raw |
LEADER: 01857cam a2200457Ii 4500
001 12199293
005 20170419142402.0
008 161005s2016 ko a b 000 0 kor d
020 $a9791130446714
035 $a(OCoLC)972501151
035 $a(NNC)12199293
040 $aZCU$beng$erda$cZCU$dOCLCF
050 4 $aHF5415.1264$b.K35 2016
100 1 $6880-01$aKang, Sŏg-wŏn$c(Lecturer in advertising and media),$eauthor.
245 10 $6880-02$aK'ŭrosŭ midiŏ kwanggo /$cKang Sŏ-gwŏn.
250 $6880-03$aCh'op'an.
264 1 $6880-04$aSŏul-si :$bK'ŏmyunik'eisyŏn Puksŭ,$c2016.
300 $a112 pages :$billustrations ;$c19 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $6880-05$aK'ŏmyunik'eisyŏn ihae ch'ongsŏ
504 $aIncludes bibliographical references.
650 0 $aInteractive marketing.
650 0 $aAdvertising.
650 0 $aAdvertising media planning.
650 0 $aAdvertising$xBrand name products.
650 0 $aConsumer behavior.
650 7 $aAdvertising.$2fast$0(OCoLC)fst00797511
650 7 $aAdvertising$xBrand name products.$2fast$0(OCoLC)fst00797554
650 7 $aAdvertising media planning.$2fast$0(OCoLC)fst00797876
650 7 $aConsumer behavior.$2fast$0(OCoLC)fst00876238
650 7 $aInteractive marketing.$2fast$0(OCoLC)fst00975994
830 0 $6880-06$aK'ŏmyunik'eisyŏn ihae ch'ongsŏ.
880 1 $6100-01$a강 석원$c(Lecturer in advertising and media),$eauthor.
880 10 $6245-02$a크로스 미디어 광고 /$c강 석원.
880 $6250-03$a초판.
880 1 $6264-04$a서울시 :$b커뮤니케이션 북스,$c2016.
880 1 $6490-05$a커뮤니케이션 이해 총서
880 0 $6830-06$a커뮤니케이션 이해 총서.
852 00 $boff,eax$hHF5415.1264$i.K35 2016