| Record ID | marc_columbia/Columbia-extract-20221130-026.mrc:104977164:1310 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-026.mrc:104977164:1310?format=raw |
LEADER: 01310cam a2200361 i 4500
001 12896220
005 20180219160935.0
008 170627s2017 sz b 000 0 fre d
020 $a9782832108055 (pbk.) :$c29,00 EUR
035 $a(OCoLC)992206763
035 $a(OCoLC)ocn992206763
035 $a(Fr-PaAMA)AAL0753436-0001
035 $a(NNC)12896220
040 $aFr-PaAMA$erda
043 $ae-sz---
050 4 $aP96.P852$bS95 2017
100 1 $aRostan, Blaise,$eauthor.
245 13 $aLa publicité, enjeu du financement mixte de l'audiovisuel en Suisse /$cBlaise Rostan.
264 1 $aGenève :$bÉditions Slatkine,$c2017.
264 4 $ccopyright 2017
300 $a188 pages ;$c24 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aSuisse-événements ;$v24
504 $aIncludes bibliographical references (pages 177-184).
650 0 $aMass media and publicity$xEconomic aspects$zSwitzerland.
650 0 $aRadio broadcasting$zSwitzerland$xFinance.
650 0 $aTelevision broadcasting$zSwitzerland$xFinance.
650 0 $aRadio advertising$zSwitzerland$xHistory.
650 0 $aTelevision advertising$zSwitzerland$xHistory.
830 0 $aSuisse événements ;$v24.
852 00 $boff,jou$hP96.P852$iS95 2017g