MARC Record from marc_columbia

LEADER: 03677cam a2200481 i 4500
001 13243636
005 20180716131418.0
008 170512s2018 nyua b 001 0 eng
010 $a 2017013662
019 $a961008007
020 $a9781501319068$qpaperback
020 $a150131906X$qpaperback
020 $z9781501319075$qelectronic book
024 $a99976544437
035 $a(OCoLC)ocn987212573
035 $a(OCoLC)987212573$z(OCoLC)961008007
035 $a(NNC)13243636
040 $aDLC$beng$erda$cDLC$dOCLCO$dOCLCF$dYDX$dBDX$dYDX
042 $apcc
043 $ad------
050 00 $aHF5429.6.D44$bR487 2018
082 00 $a381/.1091724$223
084 $aBUS070090$aBUS057000$2bisacsh
245 00 $aRetailing in emerging markets /$cedited by Shubhapriya Bennur, Jaya Halapete.
250 $a2nd edition.
264 1 $aNew York, NY, USA :$bFairchild Books, an imprint of Bloomsbury Publishing Inc.,$c2018.
300 $axix, 429 pages ;$c23 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aRevised edition of Retailing in emerging markets, 2011.
504 $aIncludes bibliographical references and index.
520 $a" Emphasizing the apparel and beauty industries, Retailing in Emerging Markets, 2nd Edition provides an in-depth study of the retail landscape within Brazil, China, India, Russia, Turkey, Qatar, Thailand, South Korea and Mexico. Each chapter focuses on a single country, discussing the organization of its retail industry, analyzing consumer behavior, and presenting strategies for effectively entering its market. This new edition includes fully updated data, statistics and economic perspectives on each of the countries covered. Readers will emerge armed with a deeper understanding of the political, economic, and cultural factors driving each market-an understanding essential for building and maintaining a competitive edge in today's global retail environment. New to this Edition · Two new chapters on South Korea and Qatar investigate the current marketplace opportunities and challenges · Increased coverage of the legislative landscapes and long-term economic outlooks for each country · Updated and new chapter case studies analyze the expansion strategies of international retailers · New Chapter Summaries and Critical Thinking Questions offer additional learning tools · Includes 25% new photos and current maps to bring the chapters to life · Expanded contributor biographies highlight the expertise of each scholar "--$cProvided by publisher.
520 $a"Retailing in Emerging Markets, 2nd Edition covers all the factors that directly influence the apparel retail industries in select emerging markets Eastern Europe, Asia, the Middle East, and South America, featuring contributions by global retail experts from each of the nine selected countries"--$cProvided by publisher.
505 8 $aMachine generated contents note: -- Preface -- Acknowledgments -- 1. Emerging Markets -- 2. Brazil -- 3. Qatar -- 4. China -- 5. India -- 6. Russia -- 7. Turkey -- 8. Thailand -- 9. South Korea -- 10. Mexico -- 11. Future of Emerging Markets -- Glossary -- Index.
650 0 $aRetail trade$zDeveloping countries.
650 7 $aBUSINESS & ECONOMICS / Industries / Fashion & Textile Industry.$2bisacsh
650 7 $aBUSINESS & ECONOMICS / Industries / Retailing.$2bisacsh
650 7 $aRetail trade.$2fast$0(OCoLC)fst01096067
651 7 $aDeveloping countries.$2fast$0(OCoLC)fst01242969
700 1 $aBennur, Shubhapriya,$eeditor.
700 1 $aHalepete, Jaya,$d1974-$eeditor.
852 00 $boff,bus$hHF5429.6.D44$iR487 2018