MARC Record from marc_columbia

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001 14749820
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035 $a(OCoLC)on1081315521
035 $a(NNC)14749820
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020 $a9780429429101$q(electronic bk.)
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020 $a9780429768972$q(electronic bk. ;$qEPUB)
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020 $z9781138368675$q(hardcover)
020 $z1138368679$q(hardcover)
024 7 $a10.4324/9780429429101$2doi
035 $a(OCoLC)1081315521
037 $a9780429768972$bIngram Content Group
050 4 $aHE9780$b.T3638 2019eb
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082 04 $a387.7068$223
049 $aZCUA
100 1 $aTaneja, Nawal K.,$eauthor.
245 10 $aRe-platforming the airline business :$bto meet travelers' total mobility needs /$cNawal K. Taneja.
264 1 $aMilton Park, Abingdon, Oxon ;$aNew York, NY :$bRoutledge, an imprint of the Taylor & Francis Group,$c[2019]
300 $a1 online resource (lii, 221 pages) :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
504 $aIncludes bibliographical references and index.
588 0 $aPrint version record and online resource (Taylor & Francis, viewed March 21, 2019).
505 0 $aForeword by Dick Benschop; Foreword by Marco Benvenuti; Foreword by Zhihang Chi; Foreword by James Davidson; Foreword by Kim Day; Foreword by Gaëtan Gagné; Foreword by Jeffrey Goh; Foreword by Greg Hyslop; Foreword by George J. Khairallah; Foreword by Taimur Khan; Foreword by Ed Sims; Foreword by Xiao Yinhong -- 1. Introduction -- 2. Managing the intersection and convergence of disruptive forces -- 3. Transforming and bonding airline marketing and operations -- 4. Designing intelligent engagement platforms -- 5. Airports creating contemporary value propositions -- 6. A platform scenario: dynamically integrated travel -- 7. Staying ahead of the transformation wave -- 8. Thought leadership pieces.
505 8 $aMajor challenges facing airportsDemand-capacity gap; Structural changes within the airline industry; Customer experience; Environment; Business model transformation; Scenarios; Secondary airports; Intermodal transportation hubs; Notes; 6 A platform scenario: dynamically integrated travel; Development of challenges and opportunities; The challenge; The opportunity; Personalization; Content; Experience; Support; Notes; 7 Staying ahead of the transformation wave; 8 Thought leadership pieces; Value added service/solutions partners for airlines; Supply chain agility in aviation
520 $a"Airline business models continue to be shaped by powerful forces relating to customers, complexities and regulators. However, at the same time, there are emerging technologies that can help airlines cater to the needs of their changing customer bases and manage the complexities of the business. In his previous books, Nawal Taneja has deliberated on these forces and how the airline industry is poised for disruptive change that could come from within or outside of the industry. He also discussed the point that the airline planning systems and process in use are neither contemporary nor sufficiently integrated to meet the changing needs of customers who now are looking for outcomes, not products. In Re-platforming the Airline Business: To Meet Travelers' Total Mobility Needs, Taneja not only reiterates the need for transformation of the airline business but provides a map of the transformational process. This book proposes that different sectors of the aviation industry, particularly airlines and airports, should consider using not just a wide array of technologies (Artificial Intelligence, biometrics, blockchain, and the Internet of Things), but also specifically-designed customer-centric platforms to make informed decisions and to develop and implement transformative strategies to meet travelers' total mobility needs. These technologies and platforms can enable airlines and airports to achieve scale and scope as well as agility and flexibility (through strategic partnerships) to offer intelligently aggregated travel-related services right now. Subsequently, they will enable various members in the travel chain to provide solutions to travelers' global mobility requirements, effectively and with better experiences."--Provided by publisher.
545 0 $aNawal K. Taneja, whose experience in the aviation industry spans almost five decades, has worked for and advised major airlines and related businesses worldwide. His experience also includes the presidency of a small airline that provided schedule and charter service with jet aircraft and the presidency of a research organization that provided consulting services to the air transportation community throughout the world. On the government side, he has advised worldwide Departments of Civil Aviation, Finance, Economics, and Tourism in matters relating to the role of government-owned airlines and their management. Within the academic community, he has served on the faculties of the Massachusetts Institute of Technology (as an Associate Professor) and at Ohio State University (Professor and later as Chair of both the Department of Aviation and the Department of Aerospace Engineering).
650 0 $aAirlines$xManagement.
650 0 $aRelationship marketing.
650 0 $aCustomer relations.
650 7 $aTRANSPORTATION$xShips & Shipbuilding$xPictorial.$2bisacsh
650 7 $aTRANSPORTATION$xAviation$xCommercial.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xIndustries$xTransportation.$2bisacsh
650 7 $aAirlines$xManagement.$2fast$0(OCoLC)fst00802999
650 7 $aCustomer relations.$2fast$0(OCoLC)fst00885533
650 7 $aRelationship marketing.$2fast$0(OCoLC)fst01093590
655 4 $aElectronic books.
776 08 $iPrint version:$aTaneja, Nawal K.$tRe-platforming the airline business.$dNew York : Routledge, 2019$z9781138368675$w(DLC) 2018045616$w(OCoLC)1054369592
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio14749820$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS