Record ID | marc_columbia/Columbia-extract-20221130-030.mrc:116760249:2428 |
Source | marc_columbia |
Download Link | /show-records/marc_columbia/Columbia-extract-20221130-030.mrc:116760249:2428?format=raw |
LEADER: 02428cam a2200649Ma 4500
001 14751313
005 20220703234225.0
006 m o d
007 cr cn|||||||||
008 140506r20122006nyua ob 001 0 eng d
035 $a(OCoLC)on1086448695
035 $a(NNC)14751313
040 $aLEAUB$beng$epn$cLEAUB$dOCLCO$dOCLCF$dVLB$dOCLCQ$dZCU$dTYFRS$dOCLCO
019 $a1140433251
020 $a9780203823675$q(e-book ;$qPDF)
020 $a0203823672
020 $a9781136773792$q(e-book ;$qPDF)
020 $a1136773797
020 $a9781136773747$q(e-book ;$qMobi)
020 $a1136773746
020 $a9781136773785$q(e-book ;$qePub)
020 $a1136773789
020 $a9780789028686$q(hardback)
020 $a0789028689
020 $a9780789028693$q(paperback)
020 $a0789028697
035 $a(OCoLC)1086448695$z(OCoLC)1140433251
050 4 $aHF5415.127$b.C34 2012
082 04 $a658.8/02$222
049 $aZCUA
100 1 $aCahill, Dennis J.
245 10 $aLifestyle market segmentation /$cDennis J. Cahill.
260 $aNew York :$bRoutledge,$c2012.
300 $a1 online resource (xiii, 184 pages) :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
500 $aOriginally published in 2006 by The Haworth Press, Inc.
504 $aIncludes bibliographical references and index.
505 0 $aSection 1. Nonlifestyle issues -- section 2. Lifestyle issues -- prizm, lov, and vals -- section 3. Lifestyle targets -- section 4. Applications -- section 5. Other considerations and decision-making overlays.
650 0 $aMarket segmentation.
650 0 $aConsumers' preferences.
650 0 $aConsumer behavior.
650 0 $aLifestyles.
650 6 $aSegmentation du marché.
650 6 $aConsommateurs$xPréférences.
650 6 $aConsommateurs$xComportement.
650 6 $aStyle de vie.
650 7 $aConsumer behavior.$2fast$0(OCoLC)fst00876238
650 7 $aConsumers' preferences.$2fast$0(OCoLC)fst00876441
650 7 $aLifestyles.$2fast$0(OCoLC)fst00998417
650 7 $aMarket segmentation.$2fast$0(OCoLC)fst01010139
655 0 $aElectronic books.
655 4 $aElectronic books.
776 1 $z0789028689$z9780789028686
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio14751313$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS