MARC Record from marc_columbia

LEADER: 04483cam a2200733 i 4500
001 14752582
005 20210607151534.0
006 m o d
007 cr |||||||||||
008 190405s2019 enk o 001 0 eng
010 $a 2020693470
035 $a(OCoLC)on1091625214
035 $a(NNC)14752582
040 $aDLC$beng$erda$cDLC$dN$T$dEBLCP$dTYFRS$dUKMGB$dOCLCF$dYDX$dUKAHL$dOCLCO
015 $aGBB956619$2bnb
016 7 $a019327534$2Uk
019 $a1091846090
020 $a9781315297996$qebook
020 $a131529799X
020 $a9781315298016$q(ebook)
020 $a1315298015
020 $z9781138238152$q(hardback :$qalk. paper)
020 $z9781138238169$q(paperback :$qalk. paper)
020 $a9781315298009$q(electronic bk. ;$qPDF)
020 $a1315298007$q(electronic bk. ;$qPDF)
020 $a9781315297989$q(electronic bk. ;$qMobipocket)
020 $a1315297981$q(electronic bk. ;$qMobipocket)
020 $z1138238163
024 7 $a10.4324/9781315298016$2doi
035 $a(OCoLC)1091625214$z(OCoLC)1091846090
037 $a9781315298016$bTaylor & Francis
042 $apcc
050 00 $aPN4784.F37
072 7 $aLAN$x005000$2bisacsh
072 7 $aLAN$x015000$2bisacsh
072 7 $aREF$x026000$2bisacsh
072 7 $aSOC$x052000$2bisacsh
072 7 $aJFD$2bicssc
082 00 $a808.06/607$223
049 $aZCUA
100 1 $aHogarth, Mary,$d1968-$eauthor.
245 10 $aWriting feature articles :$bprint, digital and online /$cMary Hogarth.
250 $aFifth edition.
264 1 $aLondon ;$aNew York :$bRoutledge,$c2019.
300 $a1 online resource
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
520 $a"Writing Feature Articles presents clear and engaging advice for students and young professionals on working as a freelance feature writer. This fifth edition not only covers producing content for print, but also for digital platforms and online. Mary Hogarth offers comprehensive guidance on every aspect feature writing, from having the initial idea and conducting market and subject research, to choosing the right target audience and publishing platform and successfully pitching the article. In addition, the book instructs students on developing their own journalistic style and effectively structuring their feature. Each chapter then concludes with an action plan to help students put what they have read into practice. Topics include: - Telling a story with images; - Working in publicity and advertising; - Developing a specialism; - Interviewing for your feature; - Getting published overseas; - Understanding issues in media law and regulation. The book also provides an extensive range of interviews with successful media professionals, including a newspaper editor, a money, health and lifestyle journalist, a copywriter and an award-winning columnist, where they share their own experiences of working in the industry and offer invaluable tips on best practice"--$cProvided by publisher.
500 $aIncludes index.
505 0 $aLife as a freelance -- Ideas are everywhere -- Market research -- How to pitch successfully -- Turn ideas into articles -- Research and interview techniques -- A cohesive structure -- How to develop a strong style -- Images tell a story -- Copywriting and PR -- Specialist features, columns and reviews -- Interviews vs profiles -- Worldwide markets -- A career in magazines and newspapers / Miriam Phillips -- Law and ethics: a rough guide / David Mascord -- Last word: an editor's perspective / with Jonathan Telfer.
588 $aDescription based on print version record and CIP data provided by publisher.
504 $aIncludes bibliographical references and index.
650 0 $aFeature writing.
650 0 $aJournalism$xAuthorship.
650 7 $aLANGUAGE ARTS & DISCIPLINES$xComposition & Creative Writing.$2bisacsh
650 7 $aLANGUAGE ARTS & DISCIPLINES$xRhetoric.$2bisacsh
650 7 $aREFERENCE$xWriting Skills.$2bisacsh
650 7 $aSOCIAL SCIENCE$xMedia Studies.$2bisacsh
650 7 $aJournalism$xAuthorship.$2fast$0(OCoLC)fst00984035
655 4 $aElectronic books.
776 08 $iPrint version:$tWriting feature articles$dLondon ; New York : Routledge, 2019.$z9781138238152$w(DLC) 2018054430
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio14752582$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS