MARC Record from marc_columbia

LEADER: 04744cam a2200685 i 4500
001 14754069
005 20210607120234.0
006 m o d
007 cr |||||||||||
008 190522s2019 nyua ob 001 0 eng
010 $a 2020693821
035 $a(OCoLC)on1102049222
035 $a(NNC)14754069
040 $aDLC$beng$erda$cDLC$dYDXIT$dTYFRS$dYDX$dUKAHL$dOSU$dN$T$dOCLCO
020 $a9780429843419$qepub
020 $a0429843410
020 $a9780429453670$q(ebk.)
020 $a0429453671
020 $z9781138319936$q(hardback)
020 $z9781138319943$q(pbk.)
020 $a9780429843426$q(electronic book)
020 $a0429843429$q(electronic book)
020 $z9780429843402$q(electronic bk. : Mobipocket)
020 $z0429843402$q(electronic bk. : Mobipocket)
020 $z1138319937$q(hardcover)
020 $z1138319945$q(paperback)
035 $a(OCoLC)1102049222
037 $a9780429453670$bTaylor & Francis
050 00 $aT11.5
072 7 $aTEC$x000000$2bisacsh
072 7 $aLAN$x004000$2bisacsh
072 7 $aGTC$2bicssc
082 00 $a601/.4$223
049 $aZCUA
245 00 $aTranslation and localization :$ba guide for technical and professional communicators /$cedited by Bruce Maylath and Kirk St. Amant.
264 1 $aNew York ;$aLondon :$bRoutledge/Taylor and Francis Group,$c2019.
300 $a1 online resource.
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
490 1 $aATTW book series in technical and professional communication
504 $aIncludes bibliographical references and index.
588 $aDescription based on print version record.
505 0 $aIntroduction: the dynamics of and need to understand translation and localization in technical communication / by Kirk St. Amant -- Translation: fundamental concepts. An overview of the main issues of translation / by Federica Scarpa -- Pragmatic translation and assessment for professional communicators: countering myths and misconceptions / by Patricia Minacori -- Writing and content creation. Writing for an international audience / by Sharon O'Brien -- Quality in translation through "controlled" writing, editing, and/or revising / by Maria Teresa Musacchio -- Localization: fundamentals, contexts, and content. Fundamentals of localization for non-localizers / by Paola Vlli -- How streetsmart marketers try phishing customers: (mis)communication or missed communication through loan words / by Birthe Mousten -- Professional communicators on track or led astray! using quality standards in practice / by Birthe Mousten and Dan Riordan -- Horizons. computing and commerce. Computing and translation: an overview for technical communicators / by Tomás Svoboda -- The future of translation and translators in a fast-changing economic and technological landscape / by Giuseppe Palumbo.
520 $aDetailed yet accessible, Translation and Localization brings together the research and insights of veteran practicing translators to offer comprehensive guidance for technical communicators. The volume begins with the fundamentals of translation before leading readers through the process of preparing technical documents for translation. It then presents the broader area of localization, again beginning with its key competencies. Concluding chapters examine the state of the field as computers take on more translation and localization work. Featuring real-life scenarios and a broad range of experienced voices, this is an invaluable resource for technical and professional communicators looking to expand into international markets. This book will be of interest to students of ethnic conflict, Asian politics, and security studies.
650 0 $aTechnology$xTranslating.
650 0 $aTranslating and interpreting.
650 0 $aCommunication of technical information.
650 7 $aTECHNOLOGY & ENGINEERING / General$2bisacsh
650 7 $aLANGUAGE ARTS & DISCIPLINES / Communication$2bisacsh
650 7 $aCommunication of technical information.$2fast$0(OCoLC)fst00870307
650 7 $aTechnology$xTranslating.$2fast$0(OCoLC)fst01145243
650 7 $aTranslating and interpreting.$2fast$0(OCoLC)fst01154795
655 4 $aElectronic books.
700 1 $aMaylath, Bruce,$eeditor.
700 1 $aSt. Amant, Kirk,$d1970-$eeditor.
776 08 $iPrint version:$tTranslation and localization$dNew York ; London : Routledge/Taylor & Francis Group, 2019.$z9781138319936$w(DLC) 2019000515
830 0 $aATTW book series in technical and professional communication.
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio14754069$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS