MARC Record from marc_columbia

LEADER: 03332cam a2200361Ii 4500
001 14924785
005 20200729111408.0
008 190625s2020 nyu b 001 0 eng d
024 $a40030025490
035 $a(OCoLC)on1105322194
040 $aYDX$beng$erda$cYDX$dYDXIT$dOCLCF$dUKMGB$dYDXIT
020 $a0190073357$qhardcover
020 $a9780190073350$qhardcover
035 $a(OCoLC)1105322194
043 $an-us---
050 4 $aJK2281$b.C65 2020
082 04 $a324.720973$223
100 1 $aCollingwood, Loren,$eauthor.
245 10 $aCampaigning in a racially diversifying America :$bwhen and how cross-racial electoral mobilization works /$cLoren Collingwood.
264 1 $aNew York, NY :$bOxford University Press,$c[2020]
300 $axviii, 218 pages ;$c25cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
520 8 $aAs the voting public continues to diversify across the United States, political candidates, and particularly white candidates, increasingly recognize the importance of making appeals to voters who do not look like themselves. As history has shown, this has been accomplished with varying degrees of success. During the 2016 election, for example, both Hillary Clinton and Bernie Sanders campaigned vociferously among Latino voters in Nevada's early primary, where nineteen percent of the Democratic caucus consisted of Latinos. Clinton released a campaign message to these voters stating that she was just like their abuela (or grandmother). The message, widely panned, came across as insincere, and Clinton, who otherwise performed well among Latinos nationally, lost by a wide margin to Sanders. On the other hand, in 2013, Bill de Blasio, campaigning for mayor of New York City, appeared with his black son in a commercial aimed against stop and frisk policies. His appeal came across as authentic, and he received a high level of support among black voters. 0In Campaigning in a Racially Diversifying America, Loren Collingwood develops a theory of Cross-Racial Electoral Mobilization (CRM) to explain why, when, and how candidates of one race or ethnicity act to mobilize voters of another race or ethnicity. Specifically, Collingwood examines how and when white candidates mobilize Latino voters, and why some candidates are more succesful than others. He argues that candidates strategize by weighing the potential costs and benefits of conducting CRM based on the size of the minority electorate (the benefit) and the overall level of white racial hostility (the cost). Extensive cross-racial mobilization is most likely to occur when elections are competitive, institutional barriers to the vote are low, candidates have previously developed a welcoming racial reputation with target voters, whites' attitudes are racially liberal, and the Latino electorate is large and growing.
650 0 $aPolitical campaigns$zUnited States.
650 0 $aMinorities$xPolitical activity$zUnited States.
650 7 $aMinorities$xPolitical activity.$2fast$0(OCoLC)fst01023202
650 7 $aPolitical campaigns.$2fast$0(OCoLC)fst01069212
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
776 08 $iPrint version :$z9780190073350
852 00 $bleh$hJK2281$i.C65 2020