MARC Record from marc_columbia

LEADER: 03569cam a2200421 i 4500
001 14531762
005 20200219090015.0
008 190111s2019 caua 000 0 eng
010 $a 2018058751
024 $a99983229245
035 $a(OCoLC)on1082334620
040 $aDLC$beng$erda$cDLC$dOCLCO$dCOO
020 $a9781523097531$q(paperback)
020 $a1523097531
035 $a(OCoLC)1082334620
042 $apcc
050 00 $aHD60$b.H655 2019
082 00 $a658.4/08$223
084 $aBUS025000$aBUS094000$2bisacsh
100 1 $aHoneyman, Ryan,$eauthor.
245 14 $aThe B corp handbook :$bhow you can use business as a force for good /$cRyan Honeyman and Tiffany Jana ; foreword by Rose Marcario.
250 $aSecond Edition.
264 1 $aOakland, CA :$bBerrett-Koehler Publishers, Inc.$c2019.
300 $axii, 221 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aRevised edition of The B corp handbook, [2014].
520 $a""This book shows how using business as a force for good, not just pursuing short-term profits, can be better for consumers, employees, local communities, the environment, and your company's long-term bottom line." --Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO, Zappos.com, Inc. B Corps are a global movement of more than 2,700 companies in 60 countries--like Patagonia, Ben & Jerry's, Kickstarter, Danone North America, and Eileen Fisher--that are using the power of business as a force for good. B Corps have been certified to have met rigorous standards of social and environmental performance, accountability, and transparency. This book is the authoritative guide to the what, why, and how of B Corp certification. Coauthors Ryan Honeyman and Dr. Tiffany Jana spoke with the leaders of over 200 B Corps from around the world to get their insights on becoming a Certified B Corp, improving their social and environmental performance, and building a more inclusive economy. The second edition has been completely revised and updated to include a much stronger focus on diversity, equity, and inclusion (DEI). These changes are important because DEI can no longer be a side conversation--it must be a core value for any company that aspires to make money and make a difference. While this book is framed around the B Corp movement, any company, regardless of size, industry, or location, can use the tools contained here to learn how to build a better business. As the authors vividly demonstrate, using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase trust in your brand"--$cProvided by publisher.
520 $a""This book shows how using business as a force for good, not just pursuing short-term profits, can be better for consumers, employees, local communities, the environment, and your company's long-term bottom line." --Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO, Zappos.com, Inc"--$cProvided by publisher.
650 0 $aSocial responsibility of business.
650 0 $aSocial entrepreneurship.
650 7 $aBUSINESS & ECONOMICS / Entrepreneurship.$2bisacsh
650 7 $aBUSINESS & ECONOMICS / Green Business.$2bisacsh
650 7 $aSocial entrepreneurship.$2fast$0(OCoLC)fst01739007
650 7 $aSocial responsibility of business.$2fast$0(OCoLC)fst01122851
700 1 $aJana, Tiffany,$eauthor.
852 00 $bbar$hHD60$i.H655 2019