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MARC Record from marc_columbia

Record ID marc_columbia/Columbia-extract-20221130-030.mrc:72576679:6378
Source marc_columbia
Download Link /show-records/marc_columbia/Columbia-extract-20221130-030.mrc:72576679:6378?format=raw

LEADER: 06378cam a2200721 i 4500
001 14696912
005 20221126231226.0
006 m o d
007 cr cnu|||unuuu
008 150224s2015 enk ob 001 0 eng d
035 $a(OCoLC)ocn903930073
035 $a(NNC)14696912
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016 7 $a017097857$2Uk
019 $a904518076$a958099810$a1050504964$a1086409332$a1154277258$a1229231035
020 $a9781317906650$q(electronic bk.)
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020 $a1317906640
020 $a9781317906636$q(Mobipocket ebook)
020 $a1317906632$q(Mobipocket ebook)
020 $z9780415624695
035 $a(OCoLC)903930073$z(OCoLC)904518076$z(OCoLC)958099810$z(OCoLC)1050504964$z(OCoLC)1086409332$z(OCoLC)1154277258$z(OCoLC)1229231035
050 4 $aHD62.4
072 7 $aBUS$x082000$2bisacsh
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082 04 $a658/.049$223
084 $aBUS000000$aBUS035000$aBUS063000$2bisacsh
049 $aZCUA
245 00 $aInternational business strategy :$btheory and practice /$cedited by Peter J. Buckley and Pervez N. Ghauri.
264 1 $aMilton Park, Abingdon, Oxon ;$aNew York, NY :$bRoutledge,$c2015.
300 $a1 online resource
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
504 $aIncludes bibliographical references and index.
588 0 $aVendor-supplied metadata.
505 0 $aCover; Title Page; Copyright Page; Table of Contents; List of figures; List of tables; List of contributors; PART I Basic concepts of international business; 1 Introduction; 2 The foreign investment decision process; 3 International investment and international trade in the product cycle; 4 The Uppsala internationalization process model revisited: from liability of foreignness to liability of outsidership; 5 The eclectic paradigm as an envelope for economic and business theories of MNE activity.
505 8 $a6 The internalisation theory of the multinational enterprise: a review of the progress of a research agenda after 30 yearsCase study I: Internationalization of brewery companies: the case of Carlsberg; PART II Global strategy; 7 Introduction; 8 Globalisation, economic geography and the strategy of multinational enterprises; 9 Semiglobalization and international business strategy; 10 Do regions matter? An integrated institutional and semiglobalization perspective on the internationalization of MNEs.
505 8 $a11 Do managers behave the way theory suggests? A choice-theoretic examination of foreign direct investment location decision-making12 Towards more realistic conceptualisations of foreign operation modes; Case study II: Danone: a French multinational expanding into the global market; PART III Organizing the multinational enterprise; 13 Introduction; 14 Organizing for worldwide effectiveness: the transnational solution; 15 Firm resources and sustained competitive advantage; 16 Knowledge, bargaining power, and the instability of international joint ventures.
505 8 $a17 Mimetic and experiential effects in international marketing alliance formations of US pharmaceuticals firms: an event history analysisCase study III: Renault-Nissan-Daimlar: a global strategic alliance; PART IV External relationships; 18 Introduction; 19 Overcoming the liability of foreignness; 20 Down with MNE-centric theories: market entry and expansion as the bundling of MNE and local assets; 21 Network view of MNCs' socio-political behavior; 22 Weight versus voice: how foreign subsidiaries gain attention from corporate headquarters.
505 8 $aCase study IV: Axis communications: building the global market for network surveillance camerasPART V Culture and international business; 23 Introduction; 24 Cultural distance revisited: towards a more rigorous conceptualization and measurement of cultural differences; 25 Transforming disadvantages into advantages: developing-country MNEs in the least developed countries; 26 Merging without alienating: interventions promoting cross-cultural organizational integration and their limitations; 27 Psychic distance and buyer-seller interaction; Case study V: UniCredit Group: a bank goes East.
520 $aWith stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one market in the next? Can firms pursue internationalization on several fronts at the same time? How should firms handle cultural and institutional differences between markets? This textbook provides students with the core research in international business and strategy, including organization, efficiency, extern.
650 0 $aInternational business enterprises$xManagement$vCross-cultural studies$vCase studies.
650 0 $aInternational trade$vCase studies.
650 6 $aEntreprises multinationales$xGestion$vÉtudes transculturelles$vÉtudes de cas.
650 6 $aCommerce international$vÉtudes de cas.
650 7 $aBUSINESS & ECONOMICS$xIndustrial Management.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xManagement.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xManagement Science.$2bisacsh
650 7 $aBUSINESS & ECONOMICS$xOrganizational Behavior.$2bisacsh
650 7 $aInternational business enterprises$xManagement.$2fast$0(OCoLC)fst00976812
650 7 $aInternational trade.$2fast$0(OCoLC)fst00977128
655 7 $aCase studies.$2fast$0(OCoLC)fst01423765
700 1 $aBuckley, Peter J.,$d1949-$eeditor.
700 1 $aGhauri, Pervez N.,$d1948-$eeditor.
776 08 $iPrint version:$aBuckley, Peter J.$tInternational Business Strategy : Theory and Practice.$dHoboken : Taylor and Francis, ©2015$z9780415624695
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio14696912$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS