MARC Record from marc_columbia

LEADER: 05377cam a2200673 i 4500
001 15132463
005 20220326232531.0
006 m o d
007 cr cnu|||unuuu
008 180510s2018 nyu ob 001 0 eng d
035 $a(OCoLC)on1035213288
035 $a(NNC)15132463
040 $aN$T$beng$erda$epn$cN$T$dN$T$dYDX$dOCLCA$dOCLCF$dNLE$dUKMGB$dUKAHL$dSFB$dS2H$dK6U$dOCLCO$dOCLCQ$dOCLCO
015 $aGBB869594$2bnb
016 7 $a018832407$2Uk
019 $a1035747267$a1035747857
020 $a9781315188478$q(electronic bk.)
020 $a1315188473$q(electronic bk.)
020 $a9781351743204
020 $a1351743201
020 $a9781351743211
020 $a135174321X
020 $a9781351743198
020 $a1351743198
020 $z9781138732384
020 $z1138732389
024 7 $a10.4324/9781315188478$2doi
035 $a(OCoLC)1035213288$z(OCoLC)1035747267$z(OCoLC)1035747857
037 $a9781351743204$bIngram Content Group
050 4 $aP91.3
072 7 $aPSY$x031000$2bisacsh
082 04 $a302.2072$223
049 $aZCUA
245 00 $aGlobal convergence cultures :$btransmedia Earth /$cedited by Matthew Freeman and William Proctor.
264 1 $aNew York, NY :$bRoutledge,$c2018.
300 $a1 online resource
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
490 1 $aRoutledge advances in internationalizing media studies
504 $aIncludes bibliographical references and index.
588 0 $aVendor-supplied metadata.
520 $a"Todays convergent media industries readily produce stories that span multiple media, telling the tales of superheroes across comics, film and television, inviting audiences to participate in the popular universes across cinema, novels, the Web, and more. This transmedia phenomenon may be a common strategy in Hollywoods blockbuster fiction factory, tied up with digital marketing and fictional world-building, but transmediality is so much more than global movie franchises. Different cultures around the world are now making new and often far less commercial uses of transmediality, applying this phenomenon to the needs and structures of a nation and re-thinking it in the form of cultural, political and heritage projects. This book offers an exploration of these national and cultural systems of transmediality around the world, showing how national cultures including politics, people, heritage, traditions, leisure and so on are informing transmediality in different countries. The book spans four continents and twelve countries, looking across the UK, Spain, Portugal, France, Estonia, USA, Canada, Colombia, Brazil, Japan, India, and Russia."--Provided by publisher
505 00 $tPart, I European Transmediality --$tchapter Introduction --$tConceptualizing National and Cultural Transmediality /$rMatthew Freeman William Proctor --$tchapter 1 United Kingdom --$tThe Justified Ancients of Mu Mu's 'Comeback' as a Transmedia Undertaking /$rMatt Hills --$tchapter 2 Spain --$tEmergences, Strategies and Limitations of Spanish Transmedia Productions /$rCarlos A. Scolari Mar Guerrero-Pico María-José Establés --$tchapter 3 Portugal --$tTransmedia Brand Narratives, Cultural Intermediaries and Port Wine /$rMatthew Freeman Ana Margarida Meira --$tchapter 4 France --$tTelling Tales of Cultural Heritage using Transmedia Storytelling /$rMélanie Bourdaa --$tchapter 5 Estonia --$tTransmedial Disruptions and Converging Conceptualizations in a Small Country /$rIndrek Ibrus Maarja Ojamaa --$tpart, II North and South American Transmediality --$tchapter 6 United States --$tTrans-Worldbuilding in the Stephen King Multiverse /$rWilliam Proctor --$tchapter 7 Canada --$tTransmediality as News Media and Religious Radicalization /$rMarie-Ève Carignan Sara Marcil-Morin --$tchapter 8 Colombia --$tTransmedia Projects in Contexts of Armed Conflict and Political Change /$rCamilo Andrés Tamayo Gómez Omar Mauricio Velásquez --$tchapter 9 Brazil --$tReconfigurations and Spectatorship in Brazilian Telenovelas /$rFelipe Muanis Rosane Svartman --$tpart, III Asian Transmediality --$tchapter 10 Japan --$tFictionality, Transmedia National Branding and the Tokyo 2020 Olympic Games /$rManuel Hernández-Pérez --$tchapter 11 India --$tAugmented Reality, Transmedia Reality and Priya's Shakti /$rMatthew Freeman --$tchapter 12 Russia --$tInteractive Documentary, Slow Journalism and the Transmediality of Grozny: Nine Cities /$rRenira Rampazzo Gambarato.
650 0 $aMass media$xStudy and teaching.
650 0 $aMass media.
650 6 $aMédias$xÉtude et enseignement.
650 6 $aMédias.
650 7 $amass media.$2aat
650 7 $aPSYCHOLOGY$xSocial Psychology.$2bisacsh
650 7 $aMass media.$2fast$0(OCoLC)fst01011219
650 7 $aMass media$xStudy and teaching.$2fast$0(OCoLC)fst01011313
655 4 $aElectronic books.
700 1 $aFreeman, Matthew,$eeditor.
700 1 $aProctor, William,$eeditor.
776 08 $iPrint version:$tGlobal convergence cultures.$dNew York, NY : Routledge, 2018$z1138732389$z9781138732384$w(OCoLC)1020428668
830 0 $aRoutledge advances in internationalizing media studies.
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15132463$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS