MARC Record from marc_columbia

LEADER: 05280cam a2200733 i 4500
001 15134671
005 20220627133447.0
006 m o d
007 cr |||||||||||
008 180523s2019 enka ob 001 0 eng
010 $a 2020692441
035 $a(OCoLC)on1053623568
035 $a(NNC)15134671
040 $aDLC$beng$erda$cDLC$dN$T$dYDX$dTKN$dCUT$dWAU$dOCLCO$dK6U$dOCLCO
020 $a9781351120401$qebook
020 $a1351120409
020 $z9780815359548$qhardback
020 $z9781351120395$qmobipocket
020 $z9781351120425$qebook
020 $a1351120425$q(electronic book)
020 $z0815359543$q(hardcover)
020 $z1351120395$q(mobipocket)
020 $a9781351120425$q(electronic book)
035 $a(OCoLC)1053623568
043 $af------
050 00 $aHM851
072 7 $aPSY$x031000$2bisacsh
082 04 $a302.231096$223
049 $aZCUA
100 1 $aSalawu, 'Biodun,$eauthor.
245 10 $aAfrican language digital media and communication /$cedited by Abiodun Salawu.
264 1 $aLondon ;$aNew York :$bRoutledge, Taylor and Francis Group,$c2019.
300 $a1 online resource.
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
490 1 $aRoutledge contemporary Africa series
504 $aIncludes bibliographical references and index.
588 $aDescription based on print version record.
505 0 $aIntroduction: Not to be left behind: African languages, media and the digital sphere -- Section A: Digital media, revitalisation and sustainability of African languages -- Digital African content and development? in Africa: local knowledge in local languages -- Section B: Audience, African language mass media and their adaptation to the digital sphere -- Alaroye, Isolezwe and the adoption of digital technologies -- Okun Radio Online as an impetus for maintaining the dialects and cultural heritage of Okun-Yoruba people -- Grassroots media and social media adaptation: case study of Urhobo Today -- Breaking protocol: indigenous language usage practices in online readers’ comments in Zimbabwe -- Perceptions of and motivations for accessing Swahili online newspapers among students at the University of Dar es Salaam -- Section C: African languages in social media -- Use of indigenous languages for social media communication: the Nigerian experience -- Politics of language, ethnicity and identity in Zimbabwean ethnolinguistic online communities -- "Digital chieftaincy": social media, register and community policing in Kenya -- Section D: Contents, challenges and prospects of online African language media -- New technologies, indigenous language media practice and management for development in Nigeria -- Issues and challenges of adopting digital technologies by African language media: the Yorùbá example -- African language online journalism in Malawi: challenges and prospects
520 8 $aWhile some academic attentional has been paid to the impact of new digital technologies on African media in the colonial languages of English, French and Portuguese, there is a dearth of research into African language digital communication. This book analysess the online presence of African language media, The chapters in the book focus on the speed, structure, content, navigation and interactivity, operations and performance,and the audience of the online media. They also pay particular attention to how social media such as Facebook, Twitter and Whatsapp have been appropriated by Africa language media. Using a wide range of case studes, the contributors assess the challenges of adopting digital technologies by the media, and how the technologies have impacted journalistic practice and media operations. Examing the ability of the African language press to adopt new technologies, this book will be of interest to scholars of media, journalism, communication, social media and culture in Africa.
650 0 $aDigital media$zAfrica.
650 0 $aOnline social networks$zAfrica.
650 0 $aOnline journalism$zAfrica.
650 0 $aAfrican languages.
650 0 $aMass media and language$zAfrica.
650 6 $aMédias numériques$zAfrique.
650 6 $aRéseaux sociaux (Internet)$zAfrique.
650 6 $aJournalisme en ligne$zAfrique.
650 6 $aLangues africaines.
650 6 $aMédias et langage$zAfrique.
650 7 $aPSYCHOLOGY / Social Psychology$2bisacsh
650 7 $aAfrican languages.$2fast$0(OCoLC)fst00799798
650 7 $aDigital media.$2fast$0(OCoLC)fst00893716
650 7 $aMass media and language.$2fast$0(OCoLC)fst01011351
650 7 $aOnline journalism.$2fast$0(OCoLC)fst01200881
650 7 $aOnline social networks.$2fast$0(OCoLC)fst01741311
651 7 $aAfrica.$2fast$0(OCoLC)fst01239509
655 0 $aElectronic books.
655 4 $aElectronic books.
776 08 $iPrint version:$tAfrican language digital media and communication$dLondon ; New York : Routledge, Taylor & Francis Group, 2019.$z9780815359548 (hardback)$w(DLC) 2018025179
830 0 $aRoutledge contemporary Africa series.
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15134671$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS