MARC Record from marc_columbia

LEADER: 04734cam a2200709 i 4500
001 15140352
005 20220501002552.0
006 m o d
007 cr cnu|||unuuu
008 191120s2019 xx eo 000 0 eng d
035 $a(OCoLC)on1128095444
035 $a(NNC)15140352
040 $aTYFRS$beng$erda$epn$cTYFRS$dTYFRS$dOCLCF$dYDX$dOCLCQ$dOCLCO$dK6U$dOCLCO
019 $a1127086428
020 $a9781003021926$q(electronic bk.)
020 $a1003021921$q(electronic bk.)
020 $a9781000035117$q(electronic bk. ;$qPDF)
020 $a1000035115$q(electronic bk. ;$qPDF)
020 $a9781000035391$q(electronic bk. ;$qEPUB)
020 $a1000035395$q(electronic bk. ;$qEPUB)
020 $a9781000035254$q(electronic bk. ;$qMobipocket)
020 $a1000035255$q(electronic bk. ;$qMobipocket)
020 $z9789001768911
020 $z9781138134447
020 $z1138134449
035 $a(OCoLC)1128095444$z(OCoLC)1127086428
037 $a9781003021926$bTaylor & Francis
043 $ae------
050 4 $aHD2755.5
072 7 $aBUS$x035000$2bisacsh
072 7 $aKJK$2bicssc
082 04 $a338$223
049 $aZCUA
245 00 $aEuropean Business Environment :$bDoing Business in Europe /$cedited by Frans Somers.
250 $aFirst edition.
264 1 $a[Place of publication not identified] :$bRoutledge,$c2019.
300 $a1 online resource (414 pages)
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
505 0 $aPart 1: The European Integration Process 1. The Changing European Business Environment 2. The Theory of Integration 3. The Development of the European Union and its Impact on Business 4. The Organization of the European Union Part 2: The Single Market and International Business Strategy 5. The Free Movement of Goods and International Business Strategy 6. The Free Movement of Services and International Business Strategy 7. The Free Movement of Capital and International Business Strategy 8. The Free Movement of People and International Business Strategy 9. EU Integration and Challenges for Business
520 $aDoing business in Europe is increasingly becoming an everyday reality for many companies, not only large corporations, but also small and medium-sized enterprises. European Business Environment offers students a practical introduction to how to create, manage and develop business opportunities in the European Union. Taking a multidisciplinary approach to doing business in the EU, this textbook focuses on the European dimensions of economics, marketing and law. With case studies presented throughout the book, the relationship between business and the political institutions, policies and regulations of the European Union are explored. This is an essential introductory textbook for students at both undergraduate and graduate levels in a wide range of degree and professional programmes, including Economics, MBA, Law and Marketing. It is of particular relevance to students interested in the European context of these disciplines and can be used as a core textbook for courses in European Integration or Business and International Environment in Europe and other parts of the world.
545 0 $aFrans J.L. Somers works as an independent consultant advising universities and businesses, mainly with respect to their international marketing strategies. He is the author, co-author and editor of several textbooks.
588 0 $aVendor-supplied metadata.
650 0 $aInternational business enterprises$zEuropean Union countries.
650 0 $aInternational business enterprises$xManagement.
651 0 $aEurope$xEconomic integration.
650 6 $aEntreprises multinationales$zPays de l'Union européenne.
650 6 $aEntreprises multinationales$xGestion.
651 6 $aEurope$xIntégration économique.
650 7 $aBUSINESS & ECONOMICS$xInternational$xGeneral.$2bisacsh
650 7 $aInternational business enterprises.$2fast$0(OCoLC)fst00976774
650 7 $aInternational business enterprises$xManagement.$2fast$0(OCoLC)fst00976812
650 7 $aInternational economic integration.$2fast$0(OCoLC)fst00976879
651 7 $aEurope.$2fast$0(OCoLC)fst01245064
651 7 $aEuropean Union countries.$2fast$0(OCoLC)fst01269470
655 0 $aElectronic books.
655 4 $aElectronic books.
700 1 $aSomers, Frans.
776 08 $iPrint version:$tEuropean Business Environment.$bFirst edition.$d[Place of publication not identified] : Routledge, 2019$z1138134449$z9781138134447$w(OCoLC)960833933
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15140352$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS