MARC Record from marc_columbia

LEADER: 04393cam a2200697 i 4500
001 15342958
005 20220514225946.0
006 m o d
007 cr |||||||||||
008 201016t20212021nyua ob 001 0 eng
010 $a 2020045401
035 $a(OCoLC)on1202729851
035 $a(NNC)15342958
040 $aDLC$beng$erda$epn$cDLC$dOCLCO$dYDX$dOCLCF$dEBLCP$dN$T$dOCLCO$dYDX$dOCLCO$dUKOUP$dMVS$dOCLCO$dIUL$dUKAHL$dOCL$dOCLCQ$dK6U$dOCLCO
020 $a9780197542620$q(electronic book)
020 $a019754262X$q(electronic book)
020 $a9780197542637$q(electronic book)
020 $a0197542638$q(electronic book)
020 $a9780197542613$q(electronic book)
020 $a0197542611$q(electronic book)
020 $z9780197542590$q(hardcover)
020 $z9780197542606$q(paperback)
035 $a(OCoLC)1202729851
042 $apcc
043 $an-us---
050 04 $aPN4784.N48$bN45 2021
082 00 $a071/.3$223
049 $aZCUA
100 1 $aNelson, Jacob L.,$eauthor.
245 10 $aImagined audiences :$bhow journalists perceive and pursue the public /$cJacob L. Nelson.
264 1 $aNew York, NY :$bOxford University Press,$c[2021]
264 4 $c©2021
300 $a1 online resource (ix, 222 pages) :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
490 1 $aJournalism and political communication unbound
504 $aIncludes bibliographical references and index.
505 0 $aThe Journalist-Audience Relationship -- The Promise of Audience Engagement -- Journalism's Imagined Audiences -- When Data and Intuition Converge -- First Imagined, Then Pursued -- The Obstacles to Audience Engagement -- Understanding News Audience Behavior -- Conclusion.
520 $a"The news industry faces profound financial instability and public distrust. Many believe the solution to these ongoing crises is for journalists to improve their relationship with their audiences. This raises important questions: How do journalists conceptualize their audiences in the first place? What is the connection between what journalists think about their audiences and what they do to reach them? Perhaps most important, how aligned are these "imagined" audiences with the real ones? Imagined Audiences draws on ethnographic case studies of three news organizations to show how journalists' assumptions about their audiences shape their approaches to their audiences. In doing so, it examines the role that audiences traditionally have played in journalism, how that role has changed, and what those changes mean for both the profession and the public. It concludes by drawing on audience studies research to compare journalism's "imagined" audiences with actual observations of news audience behavior. The result is a comprehensive study of both news production and reception at a time when the connection between the two has grown more important than ever"--$cProvided by publisher
588 0 $aOnline resource; title from digital title page (Oxford Scholarship Online, viewed June 16, 2021).
650 0 $aNews audiences$zUnited States$xHistory$y21st century.
650 0 $aJournalism$zUnited States$xHistory$y21st century.
650 0 $aOnline journalism$zUnited States$xHistory$y21st century.
650 0 $aJournalism$xTechnological innovations.
650 6 $aLectorat (Presse)$zÉtats-Unis$xHistoire$y21e siècle.
650 6 $aJournalisme en ligne$zÉtats-Unis$xHistoire$y21e siècle.
650 6 $aJournalisme$xInnovations.
650 7 $aOnline journalism.$2fast$0(OCoLC)fst01200881
650 7 $aJournalism.$2fast$0(OCoLC)fst00984032
650 7 $aJournalism$xTechnological innovations.$2fast$0(OCoLC)fst00984105
650 7 $aNews audiences.$2fast$0(OCoLC)fst01037017
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
648 7 $a2000-2099$2fast
655 0 $aElectronic books.
655 4 $aElectronic books.
655 7 $aHistory.$2fast$0(OCoLC)fst01411628
776 08 $iPrint version:$aNelson, Jacob L.$tImagined audiences.$dNew York : Oxford University Press, 2021$z9780197542590$w(DLC) 2020045400$w(OCoLC)1202729747
830 0 $aJournalism and political communication unbound.
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15342958$zAll EBSCO eBooks
852 8 $blweb$hEBOOKS