| Record ID | marc_columbia/Columbia-extract-20221130-031.mrc:76262849:3384 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-031.mrc:76262849:3384?format=raw |
LEADER: 03384cam a2200613 a 4500
001 15079444
005 20221015232835.0
006 m o d
007 cr cn|||||||||
008 090204s2009 enka ob 001 0 eng d
035 $a(OCoLC)ocn647792945
035 $a(NNC)15079444
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050 4 $aHD9333.A2$bN49 2009eb
082 04 $a381.41089$222
049 $aZCUA
245 04 $aThe new cultures of food :$bmarketing opportunities from ethnic, religious and cultural diversity /$cedited by Adam Lindgreen and Martin K. Hingley.
260 $aSurrey, England ;$aBurlington, VT :$bGower Pub. Co.,$c©2009.
300 $a1 online resource (xxi, 319 pages) :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
340 $gpolychrome.$2rdacc$0http://rdaregistry.info/termList/RDAColourContent/1003
347 $atext file$2rdaft$0http://rdaregistry.info/termList/fileType/1002
490 1 $aFood and agricultural marketing series
504 $aIncludes bibliographical references and index.
505 0 $aThe European Perspective -- The Latin American Perspective -- The Near and Far East Asian Perspective.
588 0 $aPrint version record.
520 $aThe overall objective of this book is to provide a comprehensive collection of cutting-edge research on opportunities from diversity, especially in terms of consequences for agribusiness and food businesses and appropriate marketing strategy plans. The book will include a number of different issues that define, challenge, and open up new markets / products and services resulting from a diverse racial, ethnic, and cultural landscape.
650 0 $aEthnic food industry.
650 0 $aFood$xSocial aspects.
650 0 $aFood preferences.
650 0 $aMinority consumers.
650 6 $aCuisine ethnique.
650 6 $aAliments$xAspect social.
650 6 $aPréférences alimentaires.
650 6 $aConsommateurs issus des minorités.
650 7 $aEthnic food industry.$2fast$0(OCoLC)fst00915957
650 7 $aFood preferences.$2fast$0(OCoLC)fst00930981
650 7 $aFood$xSocial aspects.$2fast$0(OCoLC)fst00930613
650 7 $aMinority consumers.$2fast$0(OCoLC)fst01023346
650 7 $aLebensmittel$2gnd
650 7 $aMarketing$2gnd
655 7 $aElectronic books.$2gtlm
700 1 $aLindgreen, Adam.
700 1 $aHingley, Martin K.
776 08 $iPrint version:$tNew cultures of food.$dSurrey, England ; Burlington, VT : Gower Pub. Co., ©2009$w(DLC) 2008942220
830 0 $aFood and agricultural marketing series.
856 40 $uhttp://www.columbia.edu/cgi-bin/cul/resolve?clio15079444$zTaylor & Francis eBooks
852 8 $blweb$hEBOOKS