| Record ID | marc_ithaca_college/ic_marc.mrc:116432285:730 |
| Source | Ithaca College Library |
| Download Link | /show-records/marc_ithaca_college/ic_marc.mrc:116432285:730?format=raw |
LEADER: 00730cam a2200241 a 4500
001 182662
008 870406s1988 mau b 00110 eng
005 19890303171954.0
010 $a 86045946 $o15549073
035 $9AAV-1708
040 $aDLC$cDLC$dXIM
020 $a0669147753 (alk. paper)
050 0 $aHF5415.2$b.G695 1988
082 0 $a658.8/3$219
049 $aXIMM
100 1 $aGreenbaum, Thomas L.
245 14 $aThe practical handbook and guide to focus group research /$cThomas L. Greenbaum.
260 0 $aLexington, Mass. :$bLexington Books,$cc1988.
300 $axii, 191 p. ;$c25 cm.
504 $aBibliography: p. [183]-186.
500 $aIncludes index.
650 0 $aMarketing research.
740 01 $aFocus group research.