| Record ID | marc_ithaca_college/ic_marc.mrc:177664771:2274 |
| Source | Ithaca College Library |
| Download Link | /show-records/marc_ithaca_college/ic_marc.mrc:177664771:2274?format=raw |
LEADER: 02274cam a22003134a 4500
001 273078
005 20010321094850.0
008 990708s2000 caua b 001 0 eng
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020 $a0787944440 (alk. paper)
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050 00 $aRA564.85$b.J35 2000
060 00 $a2000 D-708
060 10 $aWA 309$bJ27w 2000
069 0 $a100940282
082 00 $a338.4/3362198$221
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100 1 $aJames, Genie.
245 10 $aWinning in the women's health care marketplace :$ba comprehensive plan for health care strategists /$cGenie James.
260 $aSan Francisco :$bJossey-Bass Publishers,$cc2000.
300 $axix, 271 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
505 0 $aUnderstanding the women's health marketplace / John Kaszuba -- The women's health movement / Genie James -- Consumer pressure meets public policy / Genie James -- Following women's dollars / Genie James -- Adapting product lines and information technology for the consumer / Genie James -- Success factors for providers of women's health services / Kathleen C. Hanold -- Private sectors and the women's health market / Rita J. Menitoff -- Integrated systems of care for women's health / Jaynelle F. Stichler -- The social reconnaissance approach for understanding women's health / Michael R.J. Felix, James N. Burdine -- The underserved woman as a business consideration / Genie James, Stacy A. Graham, Laura J. Reed -- Getting the most from each marketing dollar / Genie James -- Physician integration : when to partner / Jeffrey B. Persson -- Practicing care : the nurse practitioner model / Cathy Hoot -- Employer strategies : women in the workforce / Genie James, Holly E. Owens -- Creating healing environments for women / Jaynelle F. Stichler -- Women's health as a strategic initiative / Genie James, C. Ann Boeke -- Medicare risk : evolution and implications for women / Kimberly Weiss -- Relationship-centered care : hope on the horizon / Genie James.
650 0 $aWomen's health services$xEconomic aspects.
650 0 $aWomen's health services$xSocial aspects.
650 0 $aWomen$xHealth and hygiene.
994 $aE0$bXIM