Record ID | marc_ithaca_college/ic_marc.mrc:2113754:882 |
Source | Ithaca College Library |
Download Link | /show-records/marc_ithaca_college/ic_marc.mrc:2113754:882?format=raw |
LEADER: 00882cam a2200241 i 4500
001 15605
008 760203r19761975caua b 00000 eng
010 $a 75032370 $o02034765
035 $9AAC-1105
040 $aDLC$cDLC$dXIM
020 $a0803905793
049 $aXIMM
050 0 $aHF5415.3$b.C67
082 $a381/.3
245 00 $aCommunicating with consumers :$bthe information processing approach /$cedited by Michael L. Ray and Scott Ward.
260 0 $aBeverly Hills, Calif. :$bSage Publications,$c1976, c1975.
300 $a142 p. :$bill. ;$c22 cm.
490 0 $aSage contemporary social science issues ; 21
500 $a"The material in this publication originally appeared as a special issue of Communication research (volume 2, number 3, July 1975)."
504 $aIncludes bibliographies.
650 0 $aConsumers.
700 10 $aRay, Michael L.
700 10 $aWard, Scott,$d1942-