| Record ID | marc_ithaca_college/ic_marc.mrc:41102425:845 |
| Source | Ithaca College Library |
| Download Link | /show-records/marc_ithaca_college/ic_marc.mrc:41102425:845?format=raw |
LEADER: 00845cam a2200277 4500
001 74062
008 730430s1973 ilua b 00110 eng
005 19910703175038.0
010 $a 72086625 $o00623397
035 $9AAI-8258
040 $aDLC$cDLC$dm.c.$dXIM
020 $a0256004161
050 00 $aHF5415$b.P483 1973
082 00 $a658.8
049 $aXIMM
100 1 $aPhillips, Charles Franklin,$d1910- .$wdn.
245 10 $aPhillips and Duncan's Marketing;$bprinciples and methods,$cby James M. Carman and Kenneth P. Uhl.
250 $a7th ed.
260 0 $aHomewood, Ill.,$bR. D. Irwin,$c1973.
300 $axvii, 697 p.$billus.$c25 cm.
504 $aIncludes bibliographies.
650 0 $aMarketing.
700 10 $aDuncan, Delbert J.,
700 10 $aCarman, James M.
700 10 $aUhl, Kenneth P.
740 01 $aMarketing; principles and methods.