| Record ID | marc_ithaca_college/ic_marc.mrc:43051642:683 |
| Source | Ithaca College Library |
| Download Link | /show-records/marc_ithaca_college/ic_marc.mrc:43051642:683?format=raw |
LEADER: 00683cam a2200229 a 4500
001 76746
008 880816s1989 maua b 001 0 eng
005 19911010171424.0
010 $a 88028116 $o18463370
035 $9AAJ-1200
040 $aDLC$cDLC$dFPT$dXIM
020 $a0669194999 (alk. paper)
050 00 $aHF5415.13$b.S46 1989
082 00 $a658.8$219
049 $aXIMM
100 1 $aShanklin, William L.
245 10 $aSix timeless marketing blunders /$cby William L. Shanklin.
260 $aLexington, Mass. :$bLexington Books,$cc1989.
300 $axix, 154 p. :$bill. ;$c24 cm.
500 $aIncludes index.
504 $aBibliography: p. [147]-149.
650 0 $aMarketing$xManagement.