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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part06.utf8:59783374:710
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part06.utf8:59783374:710?format=raw

LEADER: 00710cam a22002051 4500
001 66026080
003 DLC
005 19940715170105.7
008 731212s1967 nyua 00010 eng
010 $a 66026080 //r942
040 $aDLC$cDLC$dDLC
050 00 $aHD59$b.F54
082 00 $a659.1
100 10 $aFlanagan, George Alexander.
245 10 $aModern institutional advertising;$bincluding corporate, corporate image association, service, and all other major forms of non-product advertising$c[by] George A. Flanagan.
260 0 $aNew York,$bMcGraw-Hill Book Co.$c[1967]
300 $axii, 299 p.$billus.$c23 cm.
650 0 $aIndustrial publicity.
650 0 $aCorporate image.
650 00 $aInstitutional advertising.