| Record ID | marc_loc_2016/BooksAll.2016.part06.utf8:60726532:694 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part06.utf8:60726532:694?format=raw |
LEADER: 00694nam a22002051 4500
001 66027859
003 DLC
005 19760305000000.0
008 740625s1966 nyuab 00010 eng
010 $a 66027859
050 0 $aHF5415.2$b.K62
082 $a658.83
100 10 $aKonrad, Evelyn,$eed.
245 10 $aMarketing research: a management overview.$cContributors: Louis J. Babic, Jr. [and others]. Editors: Evelyn Konrad [and] Rod Erickson.
260 0 $aNew York,$bAmerican Management Association$c[1966]
300 $a224 p.$billus., map.$c24 cm.
650 0 $aMarketing research.
700 10 $aErickson, Rodney,$ejoint ed.
700 10 $aBabic, Louis J.
710 20 $aAmerican Management Association.