Record ID | marc_loc_2016/BooksAll.2016.part08.utf8:122276508:932 |
Source | Library of Congress |
Download Link | /show-records/marc_loc_2016/BooksAll.2016.part08.utf8:122276508:932?format=raw |
LEADER: 00932cam a2200265 i 4500
001 74077291
003 DLC
005 19950824075012.5
008 770705s1977 cau b 00110 eng
010 $a 74077291 //r953
020 $a080390424X :$c$15.95.$a0803907443$bpbk. :$c$6.95
040 $aDLC$cDLC$dDLC
050 00 $aHC79.C6$bW37
082 00 $a658.8/34
100 10 $aWard, Scott,$d1942-
245 10 $aHow children learn to buy :$bthe development of consumer information-processing skills /$cScott Ward, Daniel B. Wackman, Ellen Wartella.
260 0 $aBeverly Hills, Calif. :$bSage Publications,$cc1977.
300 $a271 p. ;$c22 cm.
490 0 $aPeople and communication ; v. 1
504 $aBibliography: p. 193-197.
500 $aIncludes indexes.
650 0 $aChild consumers.
650 0 $aTelevision advertising and children.
700 10 $aWackman, Daniel B.,$ejoint author.
700 10 $aWartella, Ellen,$ejoint author.