| Record ID | marc_loc_2016/BooksAll.2016.part12.utf8:1622497:640 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part12.utf8:1622497:640?format=raw |
LEADER: 00640cam a2200217 i 4500
001 79010838
003 DLC
005 20040517180143.0
008 790308s1980 nyu 001 0 eng
010 $a 79010838
020 $a0024250708
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.13$b.W38 1980
082 00 $a658.8
100 1 $aWeilbacher, William M.
245 10 $aMarketing management cases :$bplanning and executing marketing strategy /$cWilliam M. Weilbacher.
250 $a3d ed.
260 $aNew York :$bMacmillan,$cc1980.
300 $axii, 386 p. ;$c24 cm.
500 $aIncludes index.
650 0 $aMarketing$xManagement$vCase studies.