| Record ID | marc_loc_2016/BooksAll.2016.part12.utf8:169095215:704 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part12.utf8:169095215:704?format=raw |
LEADER: 00704cam a2200217 a 4500
001 80053818
003 DLC
005 19840627000000.0
008 811203s1981 ohua b 00110 eng
010 $a 80053818 //r84
020 $a0538191007
050 0 $aHF5415$b.C795
082 0 $a658.8$219
100 10 $aCunningham, William Hughes.
245 10 $aMarketing, a managerial approach /$cWilliam H. Cunningham, Isabella C.M. Cunningham.
260 0 $aCincinnati :$bSouth-Western Pub. Co.,$cc1981.
300 $aix, 662 p. :$bill. (some col.) ;$c24 cm.
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing.
650 0 $aMarketing$xManagement.
700 10 $aCunningham, Isabella C. M.