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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part15.utf8:135358471:798
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part15.utf8:135358471:798?format=raw

LEADER: 00798cam a2200253 a 4500
001 84024766
003 DLC
005 19981030113723.6
008 841019s1985 njua b 00110 eng
010 $a 84024766 //r98
020 $a0138514038
040 $aDLC$cDLC$dDLC
050 00 $aLB2806$b.K67 1985
082 00 $a370/.68/8$219
100 10 $aKotler, Philip.
245 10 $aStrategic marketing for educational institutions /$cPhilip Kotler, Karen F.A. Fox.
260 0 $aEnglewood Cliffs, N.J. :$bPrentice-Hall,$cc1985.
300 $axv, 396 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographies and index.
650 0 $aEducation$xMarketing.
650 0 $aSchools$xPublic relations.
650 0 $aEducational fund raising.
650 0 $aEducational planning.
700 10 $aFox, Karen F. A.,$d1944-