| Record ID | marc_loc_2016/BooksAll.2016.part18.utf8:183592231:808 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part18.utf8:183592231:808?format=raw |
LEADER: 00808nam a2200265 a 4500
001 88061140
003 DLC
005 19911108082622.9
008 880413s1989 ilua b 00010 eng d
010 $a 88061140
020 $a0844231835
035 $a(OCoLC)19009698
040 $aNhRP$cDLC$dDLC
042 $alccopycat
050 04 $aHF5861$b.B76 1989
100 10 $aBrown, Herbert E.
245 10 $aReadings & cases in direct marketing /$cHerbert E. Brown, Bruce Buskirk.
260 0 $aLincolnwood, Ill. :$bNTC Business Books,$cc1989.
300 $axii, 334 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references.
650 0 $aDirect marketing.
650 0 $aMarketing.
650 0 $aAdvertising, Direct-mail.
700 10 $aBuskirk, Bruce D.
740 01 $aReadings and cases in direct marketing.