| Record ID | marc_loc_2016/BooksAll.2016.part20.utf8:63500341:739 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part20.utf8:63500341:739?format=raw |
LEADER: 00739cam a2200229 a 4500
001 90046176
003 DLC
005 19921023100924.3
008 900815s1991 njua b 00110 eng
010 $a 90046176 //r92
020 $a0138519323 :$c$36.00
040 $aDLC$cDLC$dDLC
050 00 $aHF5415$b.K6312 1991
082 00 $a658.8$220
100 10 $aKotler, Philip.
245 10 $aStrategic marketing for nonprofit organizations /$cPhilip Kotler, Alan R. Andreasen.
250 $a4th ed.
260 0 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$cc1991.
300 $axi, 644 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and indexes.
650 0 $aNonprofit organizations$xMarketing.
700 10 $aAndreasen, Alan R.,$d1934-