| Record ID | marc_loc_2016/BooksAll.2016.part21.utf8:185273048:1024 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part21.utf8:185273048:1024?format=raw |
LEADER: 01024pam a2200277 a 4500
001 92006165
003 DLC
005 20060815180549.0
008 920212s1992 caua b 000 0 eng
010 $a 92006165
020 $a0803943318
020 $a0803943326 (pbk.)
040 $aDLC$cDLC$dDLC
050 00 $aRA440.55$b.B33 1992
082 00 $a362.1/014$220
100 1 $aBacker, Thomas E.
245 10 $aDesigning health communication campaigns :$bwhat works? /$cThomas E. Backer, Everett M. Rogers, Pradeep Sopory.
260 $aNewbury Park, Calif. :$bSage,$cc1992.
300 $axv, 181 p. :$bill. ;$c23 cm.
504 $aIncludes bibliographical references (p. 177-179).
650 0 $aMass media in health education.
650 0 $aCommunication in medicine.
700 1 $aRogers, Everett M.
700 1 $aSopory, Pradeep.
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0655/92006165-d.html
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/enhancements/fy0655/92006165-t.html