| Record ID | marc_loc_2016/BooksAll.2016.part22.utf8:153000316:836 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part22.utf8:153000316:836?format=raw |
LEADER: 00836pam a2200265 a 4500
001 93005869
003 DLC
005 19940310081924.0
008 930716s1994 njua 001 0 eng
010 $a 93005869
020 $a0131775022
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.125$b.C47 1994
082 00 $a658.8/0028/5369$220
100 1 $aChapman, Randall G.
245 10 $aBrandmaps :$bthe competitive marketing strategy game /$cRandall G. Chapman.
250 $a3rd. ed.
260 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$c1994.
300 $axv, 175 p. :$bill. ;$c28 cm.
500 $aIncludes index.
630 00 $aBRANDMAPS.
650 0 $aMarketing$xComputer simulation.
650 0 $aProduct management$xComputer simulation.
650 0 $aMarketing$xComputer programs.
650 0 $aProduct management$xComputer programs.