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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part22.utf8:169704123:1027
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part22.utf8:169704123:1027?format=raw

LEADER: 01027cam a2200277 a 4500
001 93026161
003 DLC
005 20070913081922.0
008 930702s1994 enka b 001 0 eng
010 $a 93026161
020 $a0415095166
040 $aDLC$cDLC$dDLC
050 00 $aHD9000.5$b.A32 1994
082 00 $a664/.0068/8$220
245 00 $aAdding value :$bbrands and marketing in food and drink /$cedited by Geoffrey Jones and Nicholas J. Morgan.
260 $aLondon ;$aNew York :$bRoutledge,$c1994.
300 $axiv, 349 p. :$bill. ;$c22 cm.
490 1 $aComparative and international business series. Modern histories
504 $aIncludes bibliographical references and index.
650 0 $aFood$xMarketing$xHistory.
650 0 $aBeverages$xMarketing$xHistory.
650 0 $aAlcoholic beverages$xMarketing$xHistory.
650 0 $aBranding (Marketing)$xHistory.
700 1 $aJones, Geoffrey,$d1952-
700 1 $aMorgan, Nicholas,$d1955-
830 0 $aComparative and international business.$pModern histories series.