| Record ID | marc_loc_2016/BooksAll.2016.part23.utf8:6658819:789 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part23.utf8:6658819:789?format=raw |
LEADER: 00789cam a2200241 a 4500
001 93146253
003 DLC
005 19950213142113.2
008 930427s1993 enka b 001 0 eng
010 $a 93146253 //r95
020 $a0749407670 :$c£16.95
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.13$b.M369184 1993
082 00 $a658.8/02$220
100 1 $aMcDonald, Malcolm.
245 10 $aStrategic marketing planning /$cMalcolm McDonald.
260 $aLondon :$bKogan Page,$c1993.
300 $a222 p. :$bill. ;$c23 cm.
440 4 $aThe Cranfield management research series
504 $aIncludes bibliographical references and index.
650 0 $aMarketing$xPlanning.
650 0 $aStrategic planning.
856 7 $3Table of contents$uhttp://lcweb.loc.gov/catdir/toc/93-146253.html$2http