| Record ID | marc_loc_2016/BooksAll.2016.part27.utf8:227139558:974 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part27.utf8:227139558:974?format=raw |
LEADER: 00974cam a2200253 a 4500
001 99017741
003 DLC
005 20000726142359.0
008 990112s1999 ctua c b 001 0 eng
010 $a 99017741
020 $a0761309675 (lib. bdg.)
040 $aDLC$cDLC$dDLC
042 $apcc$alcac
050 00 $aP90$b.G65 1999
082 00 $a302.23$221
100 1 $aGourley, Catherine,$d1950-
245 10 $aMedia wizards :$ba behind-the-scene look at media manipulations /$cCatherine Gourley.
260 $aBrookfield, Conn. :$bTwenty-First Century Press,$cc1999.
300 $a128 p. :$bill. ;$c26 cm.
504 $aIncludes bibliographical references (p. 123-126) and index.
520 $aExplores the various tools advertisers, broadcasters, and others involved in the media use to impart messages to the public, describing both historical and contemporary media events and phenomena.
650 0 $aMass media.
650 0 $aManipulative behavior.
650 1 $aMass media.