| Record ID | marc_loc_2016/BooksAll.2016.part28.utf8:100964468:1104 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part28.utf8:100964468:1104?format=raw |
LEADER: 01104cam a22003014a 4500
001 99231549
003 DLC
005 20030903182301.0
008 990527s1999 enka b 001 0 eng c
010 $a 99231549
020 $a0750636262
035 $a(OCoLC)41440056
040 $aUkGUS$cUkGUS$dTNJ$dDLC
042 $apcc
050 00 $aHF5415.55$b.R448 1999
082 00 $a658.8/12$221
245 00 $aRelationship marketing :$bstrategy and implementation /$cHelen Peck ... [et al.].
260 $aOxford ;$aBoston :$bButterworth Heinemann,$c1999.
300 $axiv, 509 p. :$bill. ;$c24 cm.
440 0 $a[CIM professional]
500 $a"Published in association with the Chartered Institute of Marketing."
500 $aSeries statement on jacket.
504 $aIncludes bibliographical references and index.
650 0 $aRelationship marketing.
700 1 $aPeck, Helen.
710 2 $aChartered Institute of Marketing.
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/els033/99231549.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/els033/99231549.html